Content Strategist

Welcome to Blue Lynx International: Unleashing Global Talent since 1988! Our powerhouse recruitment agency boasts a diverse team of experts hailing from different corners of the world. From Contracting to Digital Marketing, Executive Search to Talent Sourcing, and everything in between, we have the solutions you need. With a robust presence across 6 offices in the Netherlands, Colombia, and Bulgaria, our team of 50 is taking the recruitment world by storm.

Who are we looking for? We are seeking a creative and detail-oriented Content Strategist to develop engaging, compelling content for a variety of platforms. The ideal candidate will have a strong command of the English language, a knack for storytelling, and the ability to adapt their writing style to different audiences.

What Blue Lynx Offers

• Competitive salary in line with experience
• Recruitment referral bonus scheme eligibility
• The chance to work with Fortune 500 companies
• 40-hour working week
• 22 paid vacation days and all Bulgarian national bank holidays
• Assistance with travel costs to and from work
• MultiSport card - 50/50 contribution
• 140 lv net food vouchers
• Working from home one day a week
• Medical insurance
• Laptop provided
• Joining an established international company with 5 offices in 3 countries
• Flat organisational structure, young and vibrant working environment
• Lots of room to grow as an individual and within the team and the organisation
• Two annual team-building events held in Varna

Job Profile for Content Strategist

Responsibilities will include but not be limited to:

• Write clear and engaging content for websites, blogs, social media, email campaigns, and other marketing materials
• Work together with the Marketing and Sales teams to brainstorm and develop content strategies that align with business goals and target audience needs
• Collaborate with the Recruitment teams to understand product features, benefits, and target audience, ensuring that all copy is compelling and customer-focused
• Implement SEO best practices to improve search engine rankings and drive organic traffic to the website
• Stay up-to-date with industry trends and maintain a consistent brand voice and tone across all content
• Edit and proofread copy to ensure accuracy, clarity, and adherence to brand guidelines
• Participate in team meetings and brainstorming to discuss campaign performance, share ideas, and provide feedback

Candidate Profile for Content Strategist

• Must be fluent in Bulgarian and English, both written and spoken
• 2+ years of experience in content writing, copywriting, or a similar role, preferably in recruitment or marketing agency
• Strong writing, editing, and proofreading skills in English
• Native with social media platforms and trends
• Familiarity with SEO best practices and keyword research tools (e.g., Google Analytics, SEMrush)
• Proficiency in using Content Management Systems (CMS) like WordPress
• Excellent communication and collaboration skills
• Ability to meet deadlines and manage multiple projects simultaneously