Content Marketing Specialist

WHO ARE WE?

Cloud Academy is a hyper-growth upskilling and reskilling SaaS company focused on enabling enterprise customers to have full transparency and control over their tech workforce skills readiness. In a rapidly changing cloud technical landscape where there is an increasing tech skills gap in the market, combined with the difficulty organizations are facing to retain tech talent and the demands for numerous technical certifications, companies need the ability to manage these skills at scale more than ever. We help over 1000 customers visualize, assess, transform and measure their teams’ tech skills readiness through a unique Skills Intelligence Platform, powered by world-class cloud training content. Companies like Warner Media, Deloitte, JP Morgan Chase, and Walmart trust Cloud Academy with their technical cloud skills readiness at scale, so they can achieve their cloud business goals.

We are a global team, with colleagues in over 14 countries worldwide. We are a diverse team that is innovative, collaborative, pragmatic, and passionate about making an impact. We thrive on a common vision, we obsess about our customers and learners, and we take pride in the quality of our work. Most importantly, we know that individually we are only as good as our teams are, and we always have each others’ backs.

We are seeking driven, highly competent, and creative team players to join us on the next phase of our growth story, as we scale our winning products to help even more customers and learners.

We’re looking for a brilliant content marketer to join our fully remote team as a Content Marketing Specialist. You’ll create a wide range of content designed to educate and impress enterprises that care about their employees’ growth, while also helping harness their talent pool to ensure successful products and services. This content will range from blog posts to case studies, and everything in between.

This role is an individual contributor role reporting to our Content Marketing Manager and will have a key role on our marketing team that directly impacts our awareness, demand gen, and branding results.

This is an opportunity for someone to grow in a huge market while showcasing their skills to a large audience. If you love to write and are interested in becoming a voice in the tech world, then this position is for you!

RESPONSIBILITIES:

• Outlining, researching and composing a variety of engaging content with clear and quantifiable calls to action for all channels, including website content, blogs, infographics, webinars, articles, emails, and more. First and foremost you’re a writer and will be a heavy contributor
• Expanding on our content and finding new ways to leverage and give it life...e.g. how can a whitepaper become a blog or a series of social posts, while still feeling fresh and vital?
• Ensuring content is in the correct voice and optimized for full reach potential. Using data to personalize content for different audiences in a way that enhances their experience
• Editing written content from external and internal contributors, covering everything from commercial campaigns to technical blog posts
• Staying up to date on new and existing content tools and trends
• Mentoring and training content specialists as needed
• We want your experience to shine – sharing lessons learned around writing, editing, and content creation is a huge plus

Job Requirements

• 3+ years of experience writing in the B2B space, including knowledge of best practices with regard to marketing funnels.
• Some experience (professional or personal) in technical subjects such as cloud, software, engineering, etc.
• Top-notch, world-class writing and copy-editing skills (please be prepared to share writing samples). You’ll know best practices from standards such as AP, Chicago Manual of Style, etc., but also know when to break the rule to make your writing compelling.
• Deadline-driven. Achieving great things means we work with a plan and we need to stick to our goals. Able to meet deadlines and communicate roadblocks.
• Unafraid to make mistakes. You’ll be learning and working quickly. There’s no blame here – only progress.
• Over communicative. We’re 100% distributed and need to stay aligned across all our internal marketing goals, plus company targets. Quick updates, questions, and chatter…all are needed for us to stay aligned.
• Self-motivated and independent. With remote work comes less oversight. You get the freedom to manage your time while hitting your goals.
• Excellent language and grammar skills. You know MLA but also break the rules.

BENEFITS:

• ​​Competitive salary with a bonus plan
• 401(k) with a Company match
• Full benefits, including medical, dental, and vision with Aetna
• Four weeks of paid vacation per year (that increases to five weeks after two years with the company!)

We value diversity and are an equal-opportunity employer at Cloud Academy. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.