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We are seeking a strategic thinker and strong communicator who can develop and execute content strategy for digital marketing efforts that lead to more efficient and effective lead generation efforts. You will educate and foster investors as they move through their online journey by improving page-level content, streamlining pathways and creating engagement opportunities.

  • Write data-informed content briefs and lead the creation of valuable, compelling digital content to attract a clearly defined audience and drive measurable action.
  • Use audience insights and journeys to create better user experiences.
  • Ensure messaging aligns with our brand vision and achieves business objectives.
  • Monitor the performance of content to ensure it is achieving its intended purpose and make recommendations to improve/optimize.
  • Participate in the development of testing strategies, including A/B and multi-variant testing.
  • Conduct content analysis/audits of competitors to benchmark content, identify best practices, uncover areas of opportunity and make content recommendations

At Edward Jones, we value and respect our associates and their contributions, and we recognize individual efforts through a rewards program that promotes a long-term career, financial security and well-being.Ā Visit our career siteĀ to learn more about our total compensation approach, which in addition to base salary, typically includes benefits, bonuses and profit sharing. The salary range for this role is based on national data and actual payment is based on skills, experience, education, and other relevant factors for a potential new associate:

Required Qualifications

  • Bachelorā€™s degree in Marketing, Journalism, Communication, English or related degree required
  • 10 or more years of experience in communications or marketing, preferably financial services, showing an increasing level of responsibility
  • Demonstrate flexibility and willingness to explore different paths to achieve an outcome and adjust quickly and efficiently to new circumstances.
  • Experience in writing for different digital media, particularly websites and social media.
  • Deep understanding of channel best practices, including, CMS, SEM, SEO, email, public websites and social media
  • Experience with Google Analytics
  • Use conceptual and creative thinking and collaborate with visual designers, user-experience designers, IS and video producers to produce compelling and cost-effective content.
  • Proven ability to manage multiple projects and processes in a dynamic, matrixed environment.
  • Effectively build strong relationships to influence and gain consensus at all levels, including the executive.
  • Strong understanding of design principles with the ability to reinforce brand standards
  • Proficient in Microsoft Word, Excel, PowerPoint

Preferred Qualifications

  • Advanced degree or MBA
  • Thorough knowledge of financial products and services and requirements regulating marketing them.
  • Experience in a large, matrixed organization working with multiple departments and stakeholders
  • Experience with ContentSquare, JIRA, Confluence and Workfront

Awards & Accolades

  • 100 Best Workplaces for Millennials in 2022, published Fortune July 2022, Great Places to WorkĀ® data as of March 2022. Compensation is provided for using, not obtaining, the rating.
  • Edward Jones was recognized as one of the Best Workplaces for Millennials by Great Places to WorkĀ® and FortuneĀ® magazine. The privately held firm ranked No. 2 overall, in its fourth appearance on the list.
  • 2022 Fortune Best Workplaces for Women, published September 2022, research by Great Places to WorkĀ®, data as of August 2021. Compensation is provided for using, not obtaining, the rating.
  • Edward Jones has been named to the 2022 Best Workplaces for Women list by Great Places to WorkĀ® and FortuneĀ® magazine, ranking No. 45.
  • 2022 Fortuneā€™s 100 Best Companies to Work For, published April 2022, research by Great Place to WorkĀ®, data as of August 2021. Compensation is provided for using, not obtaining, the rating.
  • For the 23rd time, Edward Jones has earned a spot on the Fortune 100 Best Companies to Work ForĀ® ranking by Great Places to WorkĀ® and FortuneĀ® magazine. Edward Jones ranked No. 35 on the prestigious 2022 list.
  • 2022 Best Places to Work For LGBTQ+ Equality, Great Place to WorkĀ® in partnership with Human Rights Campaign Foundation, published Equity Magazine January 2022, data as of July 2021. Compensation is provided for using, not obtaining, the rating.
  • Edward Jones scored 100 per cent on the Human Rights Campaign Foundationā€™s 2022 Corporate Equality Index (CEI) the nationā€™s foremost benchmarking survey and report measuring corporate policies and practices related to LGBTQ+ workplace equality. The ranking designated Jones as one of the best places to work for LGBTQ+Equality.

About Us

At Edward Jones, we help clients achieve their serious, long-term financial goals by understanding their needs and implementing tailored solutions. To ensure a personal client experience, we have located our 15,000+ branch offices where our more than 7 million clients live and work. In a typical branch office, a financial advisor meets with clients and receives branch office support, so they can focus on building deep relationships with clients. Headquarters associates in St. Louis, Tempe and Mississauga provide support and expertise to help U.S. and Canada branch teams deliver an ideal client experience. We continue to grow to meet the needs of long-term individual investors.

Edward Jones does not discriminate on the basis of race, color, gender, religion, national origin, age, disability, sexual orientation, pregnancy, veteran status, genetic information or any other basis prohibited by applicable law.

Interested? Apply for this role USD $76k-130k annual Apply
Edward Jones
Visit website St. Louis, MO
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