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Endeavor is a global media and entertainment company with world-class brands and capabilities across talent representation, sports, fashion, event management, and brand marketing. Comprised of industry leaders including entertainment agency WME; sports, fashion, events and media company IMG; and premier mixed martial arts organization UFC, Endeavor likely plays a significant role in the content you love and the experiences and events that you never forget. Our companies and represented talent and brand clients collectively reach billions of passionate fans, directly, every single day.  

Our Digital group sits at the intersection of technology, content, and talent, operating scaled businesses and creating new direct-to-consumer offerings with the world’s best creative talent and brands at the center. We are a team of strategists, product managers, designers, engineers, marketers, and data scientists focused on building cutting-edge products that help shape the future of media and entertainment. 

The Sr. Content Strategist will develop and maintain brand identity. They will be responsible for building and/or managing a portfolio of brand’s content strategy.  They will manage a team of copywriters and social media managers while working closely with Marketing, Product, and Analytics teams across the organization. The Sr Content Strategist will be expected to manage and differentiate between UX content & marketing content (and within that, paid vs organic digital and email etc). 

Roles & Responsibilities:

Brand Identity: 

  • Develop a long-term vision for each brand/product 
  • Define and articulate the overall brand identity (from a copy perspective)  
  • Familiarize yourself with existing brands’ at the organization, as well as competitors  

Content Strategy: 

  • Develop channel-specific content marketing plans & cross-platform content strategies for products/marketplaces initiatives aligned with short- and long-term marketing goals  
  • Identify gaps in existing content and provide strategic rationale for new content opportunities across digital and social channels  
  • Research related markets and industries to compare their strategies 

Content Management: 

  • Coordinate with marketing, design, and Social Media & Community Manager to build a content marketing calendar that schedules all aspects of the creation and delivery of content throughout the year 
  • Manage content on the website, social media pages, and email campaigns 
  • Create, maintain, and update style guidelines 

Content Measurement & Analysis: 

  • Collaborate with marketing/analytics team to define, measure, & report content KPIs to drive continuous optimization for web content. Document insights 
  • Monitor content effectiveness over time. Conduct content audits to ensure quality & effectiveness 
  • Collaborate with team to create recommendations on how to improve overall content & consumption based on analytics and performance 

Requirements:

  • 5-7 years of experience in drafting UX/digital content and/or content strategy 
  • 3+ years of experience writing and editing content for the digital space or at an agency  
  • Solid writing, editing, and communication skills 
  • Thorough knowledge of the English language, grammar, spelling, punctuation, & usage 
  • Ability to think creatively & translate ideas into copy 
  • Familiarity with SEO guidelines and related tools (Moz, SEMrush, etc.)  
  • Knowledge of content marketing systems, such as WordPress  
  • Experience using social media for business  
  • Experience in project management, including the ability to manage schedules & deadlines for multiple projects 
  • Experience working in cross-functional teams 
  • Proactive, solutions-oriented with impeccable attention to detail 
  • Positive attitude and desire to learn 
  • BS in Journalism, English, Marketing, Advertising, or another communication-related field 

Endeavor is subject to certain governmental recordkeeping and reporting requirements. In order to comply with those requirements, we invite you to voluntarily self-identify your gender and race/ethnicity. Submission of this form is voluntary, and refusal to provide it will not affect your opportunity for employment, or terms or conditions of employment. The information you provide will be kept confidential and may only be used in accordance with applicable law. The form will be kept separate from your employment application, and from your personnel records, if you are hired.

Endeavor is an equal opportunity employer committed to a diverse and inclusive work environment.

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Endeavor
Visit website Beverly Hills, CA
Global entertainment, sports and content company, home to the world's most dynamic storytellers and experiences.
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