Content Strategist

Everspring, a leading provider of education technology and service solutions is seeking a passionate, enthusiastic, qualified Content Strategist to join our Partner Marketing team. As a member of the Partner Marketing team, you'll be held to these same standards and contribute to the success of partner marketing initiatives on behalf of our partner accounts.

This role reports to the Chief Marketing Officer and is based in our Chicago office. This is a hybrid role, where we require weekly office presence.

This Role Might Be Right For You If

If you have a passion for words and you're constantly tapping your pen on a notebook that is filled to the brim with creative content ideas, this role might be right for you. You look at a website and determine quickly how the user would feel about it and where changes need to be made. You thrive on building campaign strategies and digging into the insights that fuel them. You're not afraid of analytics and know that performance is what matters.

Responsibilities

• Working on content initiatives that touch multiple parts of the marketing eco-system
• Understanding our partner’s business and building foundational strategies to achieve their content marketing goals
• Key cross-platform content marketing deliverables including but not limited to: Social Media Strategy, Content Strategy for Web, Email Marketing Campaigns, Digital Content Creation, Blog Writing, Influencer Marketing, Brand Partnerships
• Analyzing content marketing trends to align with consumer needs and ideation for clients
• Conducting content audits and gap analysis to determine where content can be streamlined and updated for clients' needs
• Brainstorming with team members to generate ideas for client initiatives
• Presenting work to clients and fielding feedback and changes for work

Requirements

• 3-5 years of content marketing experience
• Higher-education experience is preferred
• Agency experience is preferred
• A working knowledge of SEO, Email, Content Strategy and Analytics
• A passion for writing but the ability to do more than that
• An understanding of the current social media landscape and an opinion on where it is heading
• A self-starter who isn't afraid to jump in and learn new things on an ongoing basis
• Able to work under pressure
• A desire to learn from a diverse set of individuals
• Excellent communication and leadership skills
• Proficiency with SEO tools and CMS
• Sharp critical thinking and analytical abilities
• Results-oriented and detail-oriented
• Experienced in cross-functional team environments
• Skilled project manager with a relentless strategic focus

Everspring is a leading provider of education technology and service solutions. Our advanced technology, proven marketing approach, research-based instructional design services, and robust faculty support deliver outstanding outcomes for our university partners, powering their success online. Everspring offers a range of full-service turnkey solutions, as well as standalone single service offerings, and innovative self-service products that enable universities to establish and maintain themselves as leaders in the digital delivery of education. Based in Chicago, Everspring serves a growing number of colleges and universities. Built In Chicago has named us one of the "Best Places to Work" in 2021, 2022 and 2023. We were also certified as a Great Place To Work® in 2022 and 2023. We offer benefits that include hybrid work arrangement, FSA, health insurance, dental, short term and long term disability, 401k with an employer match, a generous PTO plan that accrues with tenure, professional development, pet insurance and more!

Covid-19 Note

In the spirit of caring for one another and our community, please note that upon accepting an offer of employment from Everspring, you will be required to share proof of a Covid-19 vaccination.

Eeo

Everspring is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Everspring makes hiring decisions based solely on qualifications, merit, and business needs at the time.