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Senior UX Writer

Ford Motor Company Dearborn, MI
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Job description

At Ford Motor Company, we believe freedom of movement drives human progress. We also believe in providing you with the freedom to define and realize your dreams. With our incredible plans for the future of mobility, we have a wide variety of opportunities for you to accelerate your career potential as you help us define tomorrow’s transportation.

Better vehicle solutions demand greater insight, imagination and creativity. That’s where Ford Smart Mobility comes in. We are investing in emerging technologies and agile businesses to advance innovations in micro-transit, commercial solutions for fleet customers, enhanced vehicle ownership experience and more. We’re also developing the Transportation Mobility Cloud to host mobility-related solutions. If you have a passion for taking transportation where it’s never been before, consider joining our visionary team. 

What you’ll be able to do:

Work closely with D-Ford and Ford Next to launch the Ford Drive brand. This includes developing and securing the brand strategy, voice & tone, directing and crafting copy across all platforms, and collaborating with others to take the creative output to a new level. This role also requires providing copy help and direction to copywriters and designers across all D-Ford groups, including Brand, XD, Experience & Service Design, and Physical Design. 

  • Develop and oversee content for consistency of Ford Drive brand voice & tone in messaging
  • Support the Creative Director with the development of concepts, strategies, and client presentations.
  • Ensure creative deliverables optimally follow briefs, (yet to be implemented) are on strategy, and in the right voice & tone
  • Work with Project Owners and Scrum Managers to help develop a flawless content creation process (briefs)
  • Lead and participate in brainstorming sessions as needed
  • Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences
  • Understand, teach, and follow best practices for UX both copy and design
  • Collaborate with, mentor, and provide leadership for creatives to ensure they stay on brand and on target for deliverables

The minimum requirements we seek:

  • Bachelor's degree
  • 5+ years of experience in UX copywriting for digital touchpoints – web, mobile app, kiosk, and emerging devices
  • 5+ years of experience in web, mobile writing and editing
  • 5+ years of experience in writing for the automotive industry or adjacent industry
  • 5+ years of experience conducting research for, writing for, and implementing SEO strategies.

What you’ll receive in return:

As part of the Ford family, you’ll enjoy excellent compensation and a comprehensive benefits package that includes generous PTO, retirement, savings and stock investment plans, incentive compensation and much more.

You’ll also experience exciting opportunities for professional and personal growth and recognition.

If you have what it takes to help us redefine the future of mobility, we’d love to have you join us.

Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.

Visa sponsorship is not available for this position.

We are an Equal Opportunity Employer committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status.

For information on Ford’s benefits and compensation, click here

At Ford, the health and safety of our employees are our top priority. Vaccination has been proven to play a critical role in combating COVID-19. As a result, Ford has made the decision to require U.S. salaried employees to be fully vaccinated against COVID-19, unless employees require accommodation for religious or medical reasons. Being fully vaccinated means that an individual is at least two weeks past their final dose of an authorized COVID-19 vaccine regimen. As a condition of employment, newly hired employees will be required to provide proof of their COVID-19 vaccination or an approved medical or religious exemption.

Salary range Not specified
Date posted 16th September 2022
Commitment Full-Time
Place of work Detroit, MI
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