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Marketing Content Coordinator (Writer)

Galati Yacht Sales Bradenton, FL
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Job description

Are you a digital marketing specialist with a passion for creating compelling written marketing content? Do you like yachts? Does the idea of working with a great team in a growing company excite you?

Honored as one of only six Boating Industry’s Hall of Fame companies, Galati Yachts Sales has an opening for an early-career and talented content creator. You will work alongside our writer, graphic designers, videographers, developer, and sales team.

We are seeking a full-time Marketing Content Coordinator. The successful candidate will work on multiple projects simultaneously, meeting deadlines while maintaining high standards. This role requires a strong grasp of written communications. Strong organizational skills and self-motivation are required, as you are responsible for managing your own workload.

How you will spend your time:

  • Publish two or more new pieces of content each week for a variety of media including social, print, video, and online
  • Research content topics thoroughly including keyword research for proper search engine optimization and the ability to understand the latest SEO tactics and techniques
  • Interview internal subject matter experts for content.
  • Work with social media mgr for long-term content promotion.
  • Premium content production, including ebooks, landing pages, and conversion opportunities for lead generation.
  • Company email marketing efforts, including newsletters and automated workflows
  • General website updates and enhancements, e.g., new pages and calls-to-action placement.
  • Create cohesive messaging across integrated marketing campaigns
  • Consider new ways to further develop our corporate website to make it a better selling tool

Who you are:

  • At least 2 years experience. (Will consider recent college graduates with internship experience).
  • Previous experience in writing for the web.
  • Top-notch writing and grammar skills
  • Natural curiosity, strong research skills, and enthusiasm for learning about new topics.
  • Familiarity with SEO and analytics reporting tools, to aid in content strategy and creation.
  • Familiarity with WordPress, Yoast, and HubSpot or similar, basic HTML, and graphic design skills are a plus
  • Excellent computer/technical skills.
  • Marine marketing or luxury products experience preferred.
  • Please include a link to work samples with the application/resume
Salary range Not specified
Date posted 23rd June 2022
Commitment Full-Time
Place of work Tampa, FL
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