Gartner Digital Markets is a business unit within Gartner. Our mission is to help small businesses make the right technology decisions and find the tools they need to grow, optimize, and become more effective at what they do. The business is comprised of three leading brands — Capterra, Software Advice and GetApp. For candidates interested in taking their next career step in the technology space, Gartner Digital Markets offers the fast pace and excitement of working for a startup, the stability and resources of a large, established organization, and the opportunity to be on the front lines of innovation in an industry that is always growing and transforming.
We are looking for a hands-on Senior Content Marketing Specialistto join GDM’s growing Vendor Marketing Team. This individual will be responsible for writing and conceiving smart, engaging and compelling copy and content resources that serve as vital components of our marketing initiatives.
As a member of the Vendor Marketing Content Team, you know that high-quality storytelling is the key to successful content marketing and you’re able to craft audience- and channel-specific targeted campaign content that resonates with those audiences and helps our stakeholders and broader business achieve established goals and objectives. You should be adept at distilling and explaining complex concepts and topics succinctly and clearly to a variety of audiences and experience levels, and equally comfortable with the metrics of how content and campaign performance are measured. You should understand and keep current on best practices for effective B2B content marketing and communication. You understand and can communicate effectively on content performance metrics, use data to uncover areas to improve the success of your content or tests and enjoy working closely and collaboratively with the entire Sales and Marketing organization to ensure success.
What You Will Do:
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Who you are:
What we offer:
Who are we?
Gartner delivers actionable, objective insight to executives and their teams. Our expert guidance and tools enable faster, smarter decisions and stronger performance on an organization’s most critical priorities. We’ve grown exponentially since our founding in 1979 and we're proud to have nearly 16,000 associates globally that support our 14,000+ clients in more than 100 countries.
What makes Gartner a great place to work?
Our teams are composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations. We believe that a variety of experiences makes us stronger—as individuals, as communities and as an organization. That’s why we're recognized worldwide as a great place to work year after year. We've been recognized by Fortune as one of the World’s Most Admired Companies, named a Best Place to Work for LGBTQ Equality by the Human Rights Campaign Corporate Equality Index and the Best Place to Work for Disability Inclusion by the Disability Equality Index. Looking for a place to turn your big ideas into reality? Join #LifeAtGartner
What we offer:
Our people are our most valuable asset, so we invest in them from Day 1. When you join our team, you’ll have access to a vast array of benefits to help you live your life well. These resources are designed to support your physical, financial and emotional well-being. We encourage continued personal and professional growth through ongoing learning and development opportunities. Our employee resource groups, charity match and volunteer programs keep you connected to your internal Gartner community and causes that matter to you.
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Job Requisition ID: 68325
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