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GELLIFY is the first innovation platform focused on B2B software to help startups and corporates grow

  • We invest in B2B digital software startups and connect them to traditional companies with the purpose of innovating their processes, products and business models, through Open Innovation. We support startups during their growth path, reducing risks and minimizing the need of capital.
  • We support corporates through innovation programmes and projects by leveraging our ecosystem of partners and advanced technological capabilities

Below some of our results we have achieved since we started: 

  • 33 investments in startups
  • 3 exits
  • 6 global SW products supported by GELLIFY Digital Factory and validated by Gartner in reports and Magic Quadrants
  • 80M € to be invested through Azimut Digitech Fund in co-investment with GELLIFY Digital investment in B2B SaaS startups
  • 75M € total revenue from GELLIFY ecosystem (+50% CAGR)
  • 10M € total revenue from Innovation advisory and digital transformation services
  • 100+ employees in 3 geografical areas (Italy, Middle East and Spain)
  • 500+ employees in our portfolio startups
  • 35⁰ in the top 1000 Financial Times ranking among companies who have grown the most in the last year in Europe (2⁰ among Italian companies)

We are looking for a candidate for the position of Senior Content Strategist to join our Interactive Team team. 

In GELLIFY, the Interactive Capability helps Clients grow, designing experiences, telling stories and generating meaningful value in their digital transformation strategy. You will be part of this team and contribute to our Customers’ success by boosting awareness and engagement in cutting edge digital properties.

Your Duties & Responsabilities 

You will be supporting the Interactive Team in digital content activities, transforming the way clients (both fast growing innovative startups and established corporates) engage their stakeholders and do their business.

  • Scout of trending and relevant topics on Clients’ industries (both B2B and B2C, all industries including SaaS software, consumer healthcare and professional services)
  • Ideation of content strategy leveraging all digital channels (blog, social, other Clients’ properties)
  • Ideation and management of editorial plan consistent with Clients’ content strategy
  • Writing of key content (e.g. blog posts, social posts, branded content)
  • Ideation and development of content for Clients’ properties (sites, apps etc.), supporting projects in all step from the information architecture and content design up to the development of microcopy (eg. CTAs)
  • Support to the creative team in copywriting for digital advertising (e.g. Adwords, social ads)
  • Active participation in all digital marketing activities, including influencer marketing, digital campaigns and marketing automation
  • Periodical report of activities and identification and monitoring of KPIs
  • Coordinate the work of 1 talented Content Specialist

Requirements 

  • At least 5 years of experience in content strategy and management in digital agencies or consulting companies
  • Curiosity and attention to trending topics in a wide variety of industries
  • Strong knowledge of marketing technology and best practices
  • Understanding of key marketing and growth hacking activities and technologies (e.g. social ads, funnel management, Adwords)
  • Main KPIs tracking tools (e.g. Google Analytics, Hotjar)
  • Strong understanding of how all current digital marketing channels work
  • Ability to develop content for lead generation, subscriptions, e-commerce

We are looking for a talent with these soft skills… 

  • Extensive digital competence
  • Forward thinking and passion for business
  • Strong team working and communication skills
  • Ability to work in fast-paced environment
  • Proactive mindset
  • Attention to detail
  • Goal orientation, hands-on and problem-solving attitude
  • Open mindedness
Interested? Apply for this role Apply
GELLIFY
Visit website Milan, IT
WE CONDENSE INNOVATION -
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