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The Klaviyo content strategy team is a business unit within the larger Klaviyo marketing team. Our mission is to create compelling content throughout the marketing funnel to drive brand awareness, performance metrics (including organic search traffic volume and lead gen), and retention as measured through NPS.
The Klaviyo content strategy team offers the fast pace and excitement of working for a startup, the stability and resources of a large, established organization, and the opportunity to be on the front lines of innovation in an industry that is rapidly growing––marketing automation.
We are looking for an experienced content marketing manager to join our team. This role will be responsible for architecting and evolving a comprehensive content strategy and content production for Klaviyo’s case study program. The ideal candidate combines excellent project management skills with strong interviewing and editorial capabilities. Case studies will be required across our small business and mid-market audiences, with at least 25% of case studies turning into longer-form storytelling pieces for our blog.
Key responsibilities include case study editorial calendar development and management, case study go-to-market management including customer scheduling and both customer and legal approval, ensuring editorial integrity/quality, and frequent communications with the sales and marketing leadership team to ensure we are attaining the right case studies for business needs.
What You Will Do:
What You Will Need:
Get to Know Klaviyo
Klaviyo is a world-leading marketing automation platform dedicated to accelerating revenue and customer connection for online businesses. Klaviyo makes it easy to store, access, analyze and use transactional and behavioral data to power highly-targeted customer and prospect communications. The company's hybrid customer-data and marketing-platform model allows companies to grow by fostering direct relationships with customers, without giving up their valuable data to popular big-tech ad platforms. Over 265,000 innovative companies like Unilever, Custom Ink, Living Proof and Huckberry sell more with Klaviyo. Learn more at www.klaviyo.com .
If you are a Colorado or New York City resident and this role is a remote role, you can receive additional information about the compensation and benefits for this role, which we will provide upon request. Requests can be submitted here. Additional information regarding benefits can be found here.
Klaviyo is committed to diversity and to a policy of equal employment opportunity and non-discrimination. We do not discriminate on the basis of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation or any other characteristic protected by applicable law.