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Content Strategist

Marketing Talent | Marketing Recruitment Experts London, UK
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Job description

Content Strategist – Global Brand – Surrey – 9 Month Fixed Term Contract 

Salary is up to £50k Basic (pro rata), with company benefits on top. Duration is 9 months, with the potential to go permanent at the end of the contract. Remote working initially, and expected to be mainly remote once restrictions ease. 

Fantastic opportunity to join this Global financial brand, based in Surrey / South London, as a Content Strategist. My client is looking for an experienced and highly motivated professional to help take their content strategy to the next level.

You’ll be an integral part of delivering the best possible content experience to global users of my client’s websites. This means designing and implementing user-focused web journeys while meeting the demands of numerous stakeholders and remaining compliant with regulatory needs. 

You’ll need to be seasoned in the world of large, matrix organisations and have experience managing stakeholders with diplomacy to create the best content experience for users. 

 Essential skills and experience: 

  • Proven experience in website journey design and developing digital content
  • Background in designing digital experiences, writing and editing for digital platforms either as a journalist, content manager or a copywriter
  • Ability to communicate complex and emotive topics to different audiences through a range of data, written and verbal methods
  • Competency with information architecture and user experience (UX) best practices
  • Good working knowledge of content management systems (CMS) and the architectural considerations of content
  • Excellent stakeholder and influencing skills, including negotiation of deadlines, requirements and managing expectations:
  • Demonstrable experience of working to a brief
  • Confident presentation and communication skills to champion the benefits and logistics of project deliverables

Key responsibilities 

  • Plan, develop and coordinate content strategy and the web journeys to deliver it
  • Think beyond the page to embrace holistic website journeys with the emphasis on customer experience, ease and clarity
  • Define content requirements based on competitor research, customer feedback and internal subject matter experts
  • Create, implement and manage outstanding digital website journeys based on those requirements
  • Optimise current content and journeys to reduce points of friction and best meet digital KPI’s
  • Ensure that content is always tuned to the needs of the customer or prospect, the task they are trying to complete, and the mindset they are in while completing that task
  • Work with other departments to ensure content meets legal, compliance, SEO, accessibility and style guide requirements
  • Take the initiative to engage and coordinate content testing, peer review, and proofreading
  • Manage stakeholders and balance sometimes competing demands to achieve the best outcome for the customer
  • Ensure that signed-off copy is delivered to deadline, working closely with the digital team and stakeholders
  • Champion the role of digital content within the team, group, and larger organization

 This is an exciting contract, with a globally recognised financial sector company, with excellent future prospects. Ideally need someone to start soon, so it would be beneficial if you have no/short notice period. 

Key words: Content Strategist, Content Strategy, Content Manager, Content Management, Customer Experience, Customer Journey, CX, UX, UI, design, CMS, web content, copy, copywriting, editing, SEO, proofing, proofreading, digital content, online.

Salary range GBP £45k to £50k annual
Date posted 14th June 2021
Commitment Contract
Place of work London, UK
Additional information
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