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  • Manages the functionality and content of Human Resources’ websites and other communication platforms to engage, build, and improve HR’s value proposition with internal and external stakeholders.
  • Responsible for content management and developing new platform enhancements that drive end-user adoption.
  • Proactively seeks opportunities to improve overall user experience (UX) and implement optimization best practices.

Minimum Qualifications


  • Bachelor’s degree in Marketing, Public Relations, Journalism, Communications or related field required.


  • 3 years of experience in website development and content management are required.
  • Experience in marketing and communications/public relations required.
  • Interest or experience in health care innovation and emerging technology preferred.


  • No special certification, registration or licensure is required.

Knowledge, Skills & Abilities

  • Must have strong writing and oral communication skills.
  • Analytical, organized, and efficient - often managing multiple projects and priorities at one time.
  • Ability to set priorities, make decisions, work independently and in various groups, and readily adjust to change on a daily basis.
  • Proven track record for delivering projects and completing tasks on time.
  • Proficient in Microsoft Office products, Adobe Creative Suite and Google Analytics.
  • Experience with content management and creation, governance, branding, defining product requirements, wireframing, UX testing, HTML, and mobile enablement.
  • Highly motivated self-starter with a sense of ownership, willingness to learn, innovative thinker, and desire to succeed.
  • Strong understanding of Internet technologies and stays regularly informed of industry changes and advances.

Primary Duties and Responsibilities

  • Contributes to the achievement of established department goals and objectives and adheres to department policies, procedures, quality standards, and safety standards. Complies with governmental and accreditation regulations.
  • Assists in all aspects of web and platform content development and management as it relates to the HR portal and MedStar Health’s external Careers website.
  • Supports HR’s Centers of Expertise by delivering on operational and functional goals by interpreting conceptional ideas through phases of content writing, wireframing, development, and implementation.
  • Monitors product performance and leverages available analytics to identify opportunities for optimization and enhancement. Recommends opportunities to drive innovation based on data analysis, research, industry trends, and best practices.
  • Responsible for identifying and reporting platform functionality issues, and assisting in resolution testing.
  • Partners with the Manager of HR Digital Communications to support systemwide HR initiatives through communication and alignment of messaging on internal platforms.
  • Upholds MedStar Health’s security standards and conducts testing to validate compliance and protection of personal associate data.
  • Practices fluency in the MedStar Health brand and MedStar Health employer brand by serving as an HR subject matter expert. Provides guidance and support to ensure the brand’s integrity is upheld.
  • Creates visually appealing, in-brand materials and imagery through the use of design software.
  • Manages the design, rebranding, and quality improvement of resources and content submitted by content owners.
  • Supports the principles of good governance through advocacy, education, and adoption of set behaviors.
  • Provides myHR troubleshooting assistance and support to the HR Solution Center, as needed.
  • Fulfills approved work requests and responds to user-submitted inquiries and feedback through AskHR. Prioritizes activities and needs of various content owners to ensure cohesive and standardized work efforts. Sets clear expectations for delivery of work.
  • Stays up-to-date on the latest trends in product lifecycle management.
  • Contributes to the achievement of established department goals and objectives and adheres to department policies, procedures, quality standards and safety standards. Complies with governmental and accreditation regulations.
  • Participates in multidisciplinary quality and service improvement teams as appropriate. Participates in meetings, serves on committees and represents the department and hospital/facility in community outreach efforts as appropriate.
  • Performs other duties as assigned.

About MedStar Health

MedStar Health is dedicated to providing the highest quality care for people in Maryland and the Washington, D.C. region while advancing the practice of medicine through education, innovation and research. Our 30,000 associates and 5,400 affiliated physicians work in a variety of settings across our health system, including 10 hospitals and more than 300 community-based locations, the largest visiting nurse association in the region, and highly respected institutes dedicated to research and innovation. As the medical education and clinical partner of Georgetown University for more than 20 years, MedStar is dedicated not only to teaching the next generation of doctors but also to the continuing education and professional development of our whole team. MedStar Health offers diverse opportunities for career advancement and personal fulfillment.

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MedStar Health
Visit website Columbia, MD
Our mission: to serve our patients, those who care for them, and our communities.
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