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Lead Content Designer

moomoo Palo Alto, CA
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Job description

Moomoo is an award-winning, all-in-one stock trading app that brings professional-level data and tools to the hands of proactive retail traders who demand better trading tech than the incumbents. Moomoo's mission is to transform the retail investing experience with technology innovations.

To further this mission in the US market, we’re looking for an experienced Lead Content Designer to join our growing marketing team at Moomoo Technologies Inc.

As the lead content designer, you will be responsible for making sure all content meets the needs of moomoo’s users and requirements and is written in an enticing and engaging way. This includes the text, visuals and interactive content. This is a senior management position and will guide the brand & content strategy for moomoo US. You will report to the Head of U.S. Marketing, and manage a growing team of copywriters, designers, and producers. You will be responsible for higher-level projects focused on planning and mapping out the content requirements for others to also contribute to.

The ideal candidate will be comfortable operating both strategically and tactically, switching between the two effortlessly. You will have a passion for content and simplifying complex topics into an accessible form across multiple mediums. You will have a track record of leveraging content to help a growing business establish its brand awareness and integrity in a crowded marketplace.

Responsibilities

  • Act as a champion for high-caliber design and experiences throughout moomoo US
  • Create and evolve moomoo US' content, voice and style guidelines
  • Craft concise, conversational product copy that simplifies sophisticated financial terms while following regulations
  • Use research, data, and testing to validate assumptions and optimize copy for conversion and comprehension
  • Navigate the complexities of a highly regulated industry with creative solutions, thoughtful iterations, and inspired problem-solving skills
  • Document copy decisions for cross-functional usage, managing partners, and building alignment
  • Collaborate with and influence design, product, research, and marketing teams
  • Wear multiple hats, helping to advise and/or work on any content project as needed

Qualifications

  • 8+ years of Financial Services, FinTech, or Healthcare content design strategy
  • Bachelor’s degree in marketing, advertising, or communications
  • Knowledge of traditional and digital marketing, content marketing, and social media marketing
  • Deep understanding of using content to define a brand
  • Previous experience with fitting company products into a cross-platform content strategy
  • Excellent writing, communication, and presentation skills
  • Experience managing both full-time employees and contractors

About Moomoo app

Moomoo app is a one-stop investment app that integrates professional trading data, global financial news, real-time market data and trading community. Moomoo is developed for proactive investors, who want to better control their own financial future and demand a trading tool that gives them better data, better tools and better performance.

About Moomoo Technologies Inc. 

Headquartered in Palo Alto, California, Moomoo Technologies Inc. is a wholly owned subsidiary of Futu Holdings Ltd, with its mission to transform the personal investing experience with an intuitive user interface, fully digitized brokerage and wealth management platform. 

About Futu

As a leading fintech provider, Futu Holdings Limited (Nasdaq ticker: FUTU) is a family of fast-growing global companies that provide its clients direct access to securities markets in the U.S., Australia, Hong Kong, Singapore and China. Securities offered by the Moomoo app are provided by Moomoo Financial Inc., a registered broker/dealer regulated by the SEC and a member of FINRA and SIPC. 

Benefits

  • 401(k)
  • Health insurance 
  • Unlimited PTO 
Salary range USD $140k to $160k annual
Date posted 27th February 2023
Commitment Full-Time
Place of work Jersey City, NJ
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