Content Strategist & Storytelling Lead

OtownGist Owerri, NG
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Job description

About Otowngist Media & Creative Hub: At Otowngist, we are driven by a mission to provide a Transformative Experience to our clients and readers. We are expanding and looking for a highly skilled Content Strategist & Storytelling Lead to take our content efforts to the next level. This role is perfect for someone who is passionate about creating compelling narratives and strategies that engage and inspire our audience across multiple platforms.

Role Overview: As the Content Strategist & Storytelling Lead, you will be responsible for developing and leading content strategies that align with Otowngist’s overall vision and goals. You will oversee content creation across various channels, ensuring each story resonates with our audience while adhering to brand guidelines. You will work closely with cross-functional teams to craft content that informs, entertains, and drives engagement.

Key Responsibilities:

  • Develop and implement content strategies for Otowngist’s digital platforms, ensuring they align with the company’s goals and mission.
  • Lead the creation of high-quality, engaging, and relevant content that resonates with our target audience.
  • Develop and pitch story ideas to the team for articles, blog posts, podcasts, and social media content.
  • Oversee editorial direction, ensuring content maintains a high standard and remains fresh, accurate, and on-brand.
  • Collaborate with other departments to ensure content aligns with marketing, communications, and business objectives.
  • Monitor content performance and make data-driven adjustments to improve reach, engagement, and audience interaction.
  • Ensure that Otowngist’s voice and storytelling approach are consistent across all channels, fostering a strong connection with our audience.
  • Manage editorial calendars and ensure timely publication of content across platforms.
  • Other roles as assigned by the CEO to support company goals and initiatives.

Qualifications

  • Proven experience in content strategy, storytelling, and content creation.
  • Strong understanding of digital media, social media platforms, and audience engagement strategies.
  • Exceptional writing, editing, and communication skills.
  • Creative thinking with the ability to generate fresh and engaging story ideas.
  • Experience working with analytics tools to track content performance.
  • Ability to lead a team and collaborate effectively across different functions.
  • A passion for storytelling, with a deep understanding of audience behavior and content trends.
  • A portfolio or sample work demonstrating storytelling expertise is highly preferred.

Why Join Us:

  • Be part of a creative, innovative, and fast-growing media hub.
  • Collaborate with a passionate team committed to making an impact.
  • Access to growth and development opportunities within the company.
  • Work in a dynamic and inspiring environment that values creativity, strategy, and collaboration.

How to Apply: Send your resume, portfolio, and a brief cover letter to info@otowngist.com with the subject line "Content Strategist & Storytelling Lead Application."

Join us in telling impactful stories that matter and help drive our vision forward. We can’t wait to hear from you!

Salary range Not specified
Date posted 6th January 2025
Commitment Full-Time
Place of work Owerri, NG
Apply now Report as expired You will be taken to the employer's website to submit your application.
Apply now Report as expired You will be taken to the employer's website to submit your application.
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