Senior Content Strategist

Pontera New York City, NY
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Job description

Pontera is a FinTech SaaS company on a mission to help millions of Americans retire better by enabling financial advisors to manage, rebalance, and report on 401(k) and other retirement plan accounts. Pontera customers range from Fortune 100 financial services firms and large independent broker dealers to small independent RIA’s and advisory firms.

At Pontera, we are proud of our people-first mentality and culture. You will have the unique and exciting opportunity to be part of a team whose mission is to scale Pontera into one of the largest FinTech companies in the world. We have significant funding from some of the most notable venture capital investors, led by Lightspeed Venture Partners, and are in a period of hyper-growth. The next critical step in our trajectory is adding to our world-class team, and that’s where you come in.

Senior Content Strategist

Pontera is seeking a Senior Content Strategist to join our growing content marketing team. This is a full-time writing position, responsible for planning, drafting, editing, and directing the design for compelling written materials for our prospects and customers.

The ideal candidate is passionate about creating compelling copy, with an understanding of content marketing in the B2B software industry. This is a great opportunity for content enthusiasts with a desire to learn and contribute to a company’s growth.

Reporting directly to the Content Marketing Manager, you will collaborate with our designer and partner marketers to drive forward our content initiatives and enhance brand visibility.


  • Draft email copy, FAQs, guides, and more for use in marketing campaigns for financial advisors and their end-clients
  • Execute content strategies that drive engagement, brand awareness, and lead generation across multiple channels
  • Generate a repository of on-brand content for our website and digital campaigns that accurately represents our value proposition
  • Work closely with our graphic designer to ensure that all content is visually appealing and optimized for user experience across different platforms and devices
  • Gather feedback from the internal and external stakeholders who can verify that your writing lands as intended. Exercise a high degree of flexibility and continuous improvement when receiving constructive feedback.
  • Monitor content performance using analytics tools and adjust strategies based on data-driven insights.
  • Stay abreast of industry trends and sales conversations to continuously improve content quality and relevance.
  • Grow as a mentor in copyediting to help other team members and freelancers improve their writing.


  • 4+ years of experience in content creation for financial services/products
  • Excellent organizational and interpersonal skills
  • Stellar writing skills with the ability to synthesize complex information
  • Expert at soliciting, embracing, and incorporating feedback on your work
  • Strong drive to become a subject matter expert

What We Offer

  • Compensation: $90,000 to $100,000 annually
  • Opportunity: Have a major impact at a fast-growing startup that is revolutionizing the FinTech industry
  • Team Culture: A collegial, collaborative, fun work environment with frequent team events
  • Equity: All new hires are eligible for equity grant participation
  • Healthcare: Comprehensive & affordable insurance benefits with a variety of plan options
  • Retirement: 401(k) with employer match & employer-sponsored access to a retirement advisor
  • Family Benefits: Paid parental leave & reimbursement program for family planning services (such as fertility treatments, adoption, or surrogacy)
  • Professional Development: Sponsored learning & development program (to cover classes, certifications, and more!)
  • Food Perks: Fully stocked kitchen & lunch reimbursement program
  • Work Flexibility: A hybrid office work model (In-Office Tues/Weds/Thurs and WFH Mon/Fri) & generous PTO day

Pontera is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Salary range USD $90k to $100k annual
Date posted 1st February 2024
Commitment Full-Time
Place of work New York City, NY
Additional information Hybrid
Apply now Report as expired You will be taken to the employer's website to submit your application.
Apply now Report as expired You will be taken to the employer's website to submit your application.
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