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Digital Marketing & Content Strategist (m/f/d)

Raisin Berlin, DE
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Job description

Team

Join us as our Digital Marketing & Content Strategist to support the growth of our US direct-to-consumer savings platform, SaveBetter. Our international team of highly skilled professionals wants to welcome you to an exciting and rewarding work environment. The talented members of this team will be expected to grow into taking on new challenges as the U.S. business grows and more opportunities become available.

Your Responsibilities

What will keep you challenged?

The Digital Marketing and Content Strategist is a critical member of the marketing team who oversees strategy and execution across content and digital marketing and customer relationship management efforts for Raisin’s US consumer business. This hybrid role allows a seasoned marketer to lead in shaping how content plays a role in our consumer brand, partner and product marketing, while also managing key consumer channels, creative development, and diverse digital campaigns driving customer acquisitions and engagement.

You’ll report directly to the Head of B2C US/ Head of Marketing and will:

  • Develop creative and compelling digital marketing campaigns across numerous channels.
  • Develop the vision for our content strategy and drive cohesive narratives across multiple platforms and touch points.
  • Monitor the content strategy of relevant competitors, stay on top of the latest industry trends and share them with the overall marketing team.
  • Provide tactical support as needed for B2B and external communications efforts.

Your Profile

What will make you succeed?

We are seeking a strong team player, who can work independently to drive digital marketing campaigns and content production across our company. A successful candidate has strong writing and analytical skills, prioritizes, and manages multiple tasks at once, has a strong desire to learn, and thrives in a fast-paced, entrepreneurial environment. Communication and

Passion is vital – as collaboration internally and externally is a huge part of our day-to-day business.

  • You have 5+ years of proven track record of relevant experience in Content Marketing and Digital Marketing/CRM at preferably a startup, fintech, e-commerce or financial services company.
  • Experience in direct-to-consumer marketing and data-driven decision-making a requirement.
  • Proven analytic ability with experience using tools such as Google Analytics.
  • You understand the US retail banking industry in general and the savings market particularly.
  • Ability to work cross-functionally to understand requirements and transform those into copy flows to create a holistic user experience.
  • You have an editor’s eye with the ability to craft engaging yet concise content.
  • You have a hands-on mentality and pay close attention to detail.
  • You are a Self-Starter and have a can-do mentality.

Join our mission, join our team - and grow with us!

At Raisin, we care about each other and it is one of our top priorities to foster an open and caring environment in which everyone feels welcome and comfortable. Our culture is strongly driven by our ambitious team, who are at the heart of our success. As part of our US team, you will benefit from:

  • Flexible working hours and 28 vacation days.
  • Personal training budget of $2,000 and 4 full training days per year.
  • Company 401k contribution of 5%.
  • Healthcare coverage contribution, including medical, dental and vision.
  • Commuter benefits and flexible working from home policy.
  • Regular team events, such as Lunch & Learn, Female Empowerment Forum and yearly Summer and Winter Party.

We believe in the principles of integrity and ethics, respect, innovation, and drive! Our teams do the right thing, in a fair, honest, and responsible way. We have created a safe and healthy work environment that respects the individual human rights of our multi-cultural employees. Being the pioneers of open banking, we are dedicated to going the extra mile, constantly challenging ourselves to come up with innovative ideas and improve!

By submitting your application, you affirm the content contained therein is true and accurate in all respects. Please note that by applying for a position with Raisin, you are authorizing our company to obtain background checks for employment purposes which may include identity verification, prior employment verification, personal and professional references, educational verification, and criminal history.

Salary range Not specified
Date posted 28th September 2022
Commitment Full-Time
Place of work Remote (United States)
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