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Content Strategist

Rapid Robotics, inc San Francisco, CA
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Job description

We are Rapid Robotics, and we are proud to be a Bay Area robotics company. We are passionate about building accessible and affordable AI-driven solutions that address the manufacturing labor crisis. 

At Rapid, everyone has a seat at our table, and we encourage collaboration and the sharing of ideas. We value mutual respect, innovate with purpose, and, most importantly, put our customers first. These values have helped us build toward our goal to become the biggest provider of robotics automation solutions. We have a big vision, and we need top talent like you to help us get there. 

Let’s transform manufacturing together!

We’re looking for an experienced, creative Content Strategist. You will be a key part of our marketing team, leading ideation, planning, and reporting on the creation and success of content for our owned & operated social media and partner channels. You will support the Director of Brand Narrative in creating and consistently executing the Rapid Robotics brand voice. Your high-performing content is designed to capture the attention of our customers and potential employees, drive Rapid Robotics’ organic search and social media performance, and help our customers solve their most challenging labor and automation issues.

How You’ll Make an Impact

  • Collaborate across the marketing and sales team to build and maintain a content calendar that answers our customers’ most important questions, raises the profile of the Rapid Robotics brand, generates leads, and keeps current customers engaged 
  • Work with partners across the organization, including HR professionals, engineers, and others, to plan content that builds our reputation and relationships within the broader automation community and with potential employees.
  • Ideate and plan content based on lead gen and search performance goals.
  • Conduct research set the strategy for driving organic search performance.
  • Recruit and work alongside a bench of freelance content creators.
  • Identify opportunities to produce quick turnaround content responsive to current events in automation, manufacturing, and related areas, ensuring that the Rapid Robotics point of view is well-represented and relevant.
  • Write, edit, and publish content as needed.
  • Collaborate with the Director of Brand Narrative and Community Catalyst on the social promotion of content
  • Contribute to and maintain the Rapid Robotics content style guideGenerate monthly reports on content performance related to organic search performance, lead gen, and other KPIs.

The Skills You Bring

  • 5+ years experience in content strategy, SEO copywriting, and/or content production Curiosity, the courage to try new things, and a desire to challenge established narratives in the manufacturing space
  • Exceptional writing and editing talent
  • Expertise in SEMRush and SEOTeam player with a can-do attitude who loves to work collaboratively
  • You are highly organized with strong attention to detail and a willingness to lead projects to keep others organized.
  • Strong communication and project management skills to keep a diverse team of freelancers and in-house content creators on deadline and produce high-quality content
  • A strong understanding of the manufacturing industry, robotics, or heavy equipment experience is a plus.

Perks of Working at Rapid Robotics

  • We offer an inclusive environment that encourages diverse perspectives and ideas (e.g. - our Coffee Buddies program allows our team to connect and build relationships!)
  • Work/Life Balance – so you can focus on what matters most
  • Comprehensive total rewards package, including 401k and health, dental and vision insurance
  • 100% of your health premiums are COVERED! 
  • Flexible Time Off – because we value your life outside of work!
  • Wellness Reimbursements & Anniversary Awards
  • Cell Phone & Internet Stipend…and so much more!

At Rapid Robotics, our team is what makes us special. We are proudly committed to cultivating a culture of diversity, inclusion, and connectedness that celebrates our differences in identity, experience, and point of view. We strive to create a workplace that reflects the communities we serve and empowers everyone to bring their whole, authentic selves to work. 

Rapid Robotics is an equal opportunity employer and does not discriminate against any employee or applicant for employment based on race, color, sex, age, educational background, national origin, citizenship, marital status, religion, sexual orientation, gender identity, and/or expression, lifestyle, veteran status, disability or any other federal, state or local protected class. 

Rapid Robotics requires full COVID vaccination for employment in accordance with our Company's Vaccination Policy.

Salary range Not specified
Date posted 5th August 2022
Commitment Full-Time
Place of work Remote (United States)
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