Content Strategist

At Reason One, it’s our mission to help those who do good and do better, by delivering strategic, thoughtful, and effective websites for organizations creating positive change.

We are looking for a Senior Content Strategist with digital agency experience and a keen set of UX skills on a 12-month contract. Hours would be full-time for the duration of the contract. You will work with a multidisciplinary team to create a strategic vision for content across the project lifecycle, planning workshops, initiatives, and goals that help align client and user goals for major web projects for healthcare, nonprofit, and B2B clients.

This is a senior position — we want you to work collaboratively but be able to lead initiatives, think critically, and make decisions without heavy oversight.

Quick Hits (tl;dr)

• Founded: 2019 (merger of two agencies with 20+ year histories)
• Employees: ~40
• Locations: Fully remote with hubs in Toronto, ON and Charleston, SC
• Team: Will work in a team with two other content strategists, collaborating with designers, developers, product managers, and project managers on deliverables
• Reporting: Reports to Sarah Pengelly, VP of People
• Compensation: $93,000-$110,000 US depending on experience
• Key Customers: Prisma Health, SickKids, Diabetes Canada, American Society of Landscape Architects
• Noteworthy: Certified B Corp
• Tech Stack: Wordpress, Kentico, Kontent, Figma, Slickplan, Miro

Your role and responsibilities

• Conduct content audits and discovery activities internally and with the client
• Establish a content strategy roadmap, goals, and tactics for the project
• Create and present information architecture strategies and build out comprehensive sitemaps for the new website projects
• Provide guidance to our clients and teams on creating inclusive and accessible digital content
• Conduct content design work, including the creation of design systems with template and component systems, recommendations for attributes and requirements, etc.
• Contribute to client brand voice and tone guidelines, when required
• Provide design copywriting, UX copywriting, and occasional ad writing
• Manage the content gathering/creation/editing process
• Conduct pre-launch content QA and staging QA to ensure the launch goes smoothly
• Support internal and external content load/migration resources
• Contribute to CMS documentation and training
• Assist sales pitch teams with presentations, and RFP responses as needed

Our must-haves

• Minimum 5 years of content strategy experience
• Knowledge of digital content best practices, technologies, and trends
• Demonstrated skills in content design, copywriting, content creation, and editing
• Understanding of information architecture and experience creating sitemaps
• Knowledge of accessibility. An understanding of WCAG principles that affect content, including interactions and design elements
• Knowledge and skills related to plain language
• Experience with content modelling i.e. defining content types, structure, and relationships
• Experience with medium to large Content Management Systems (Kentico, WordPress, etc.)
• Familiarity with site mapping, sketching/ideating, and UX tools (e.g. Figma, Slickplan, Miro)
• Team player attitude — expect to collaborate across all disciplines on every project

A day in the life

• This is a contract position.
• This is a fully remote, work-from-home position.
• Candidates can be based anywhere in the US or Canada but must work during EST hours
• Paid Vacation days—15 days per year
• Paid Sick leave—6 days per year
• Paid Volunteer days—2 days per year
• Laptop is provided

FYI

• You MUST be currently eligible to work in Canada or the US. No exceptions.
• Please, no agencies or recruiters. We’re happy with the recruiters we have.
• Applicants with disabilities who are qualified and selected for an interview will be accommodated upon request.

Application process

• Screening Interview with VP of People
• Discipline-specific Interview with Content Strategist subject matter experts
• Team Interview to understand workstyles and collaboration
• Offer contingent on References
• Reference checks
• Signed Offer

What’s it like to work at Reason One? Simply put, we work with purpose, passion, and a lot of heart. Our values guide the way we work with clients and with each other. We’re team players who deliver quality despite constraints. We’re an agency of self-starters, committed to results. And above all else, we’re good humans.

Company Benefits:

• Company offers great benefits
• Opportunities to grow
• Attractive package
• Remote Work opportunity