Content Marketing Manager

Content Marketing Manager

Department: Marketing

Location: USE

Reports To: Global Director of Content Marketing

Summary:

The Content Marketing Manager leads copywriting projects and events to support lead generation and customer education campaigns and communications.

Essential Duties and Responsibilities:

• Supervise team of copywriters, customer education marketing specialists, and event planners.
• Manage event and webinar strategy.
• Oversee customer education strategy.
• Edit and manage copywriting for various projects including emails, sales materials, video scripts, event collateral, go-to-market copy, and customer education initiatives.
• Travel to connect with customers and execute events.
• Work in a collaborative environment with other departments, including Graphic Design, Digital Marketing, Partner Management, Business Development, Sales, Product, Support, and Services.
• Team member training and development.

Education and Experience:

• Bachelor's Degree or equivalent experience required
• Strong copywriting skills are a must
• 8 years of marketing experience and 3 years of management experience

Job Knowledge, Skills and Abilities:

• Experience working with a marketing automation system, preferably HubSpot
• A rock star at leading a team creating compelling content
• Excellent interpersonal and presentation skills
• Must be creative, energetic, extremely organized and detail-oriented
• B2B SaaS marketing experience preferred, but not required
• Travel expectation: 10-15%

General Information:

The above noted job description is not intended to be an exhaustive list of all duties and responsibilities that may be assigned but rather to give personnel so classified a general sense of the responsibilities and expectations of the job. As the nature of business demands change so, too, may the essential functions of this specific position and/or the skills and abilities required.

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