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We’re looking for our next work from anywhere Marketing Content Strategist to create content for Silverline across a variety of platforms. Our team is entrepreneurial, dynamic, and ever-evolving. We are always learning, and we’re looking for an individual who has this same type of passion and enjoys an evolutionary environment. This person must possess the analytical abilities necessary to gather key business and user insights, and apply their strategic planning and excellent communication skills to create a long-term vision for the content that’s generated.

Responsibilities Include:

  • Building relationships with subject matter experts to create accurate and engaging content such as blog posts, whitepapers, ebooks, and social media copy
  • Collaboratively designs and implements content marketing campaigns with a focus on thought leadership and SEO strategy in order to attract target audiences
  • Optimizing content for SEO, incorporating best practices for search engine indexability and keyword strategy
  • Crafting copy for email blasts and drip campaign content geared toward various audiences (e.g., leads, prospects, customers, and partners)
  • Creating compelling stories through internal/external stakeholder interviews and transforming it into multi-channel content
  • Working with the team to come up with interesting ideas for content to generate leads and nurture prospects
  • Developing and executing social media strategy that support sales, marketing, and corporate objectives in addition to posting content on social channels and communicating to the internal team

The ideal candidate experience:

  • 5 plus years B2B content marketing experience
  • Consider content from a holistic standpoint—systems, platforms, and channels—to create a unified narrative and user experience that delivers on conversion
  • Comprehend the power of strategic SEO
  • Excellent writing skills, with an emphasis on storytelling and consistency
  • Self-starter with the ability to work in a fast paced and dynamic environment
  • A successful track record of executing programs with cross-functional virtual teams
  • Experience using Salesforce, Wordpress, and SEMrush preferred
Interested? Apply for this role Apply
Visit website New York City, NY
Silverline is a Salesforce Platinum Partner providing solutions across the Healthcare and Financial Services industries.
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