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Sr. Content Marketing Manager

Tackle.io Boise, ID
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Job description

Tackle is a fast-growing B2B Saas company, dedicated to helping our customers establish and grow their revenue streams through the hyperscale Cloud Marketplaces (AWS, Azure, GCP, IBM/RedHat). Tackle’s platform makes it possible for our customers to leverage the Marketplaces, without needing significant Engineering resources and we make it easier for those customers to manage, maintain and scale their Marketplace businesses as they grow. As part of that journey, Tackle becomes a trusted advisor to many different stakeholders within our customers' organizations: Sales, Alliances, Finance, Operations, Product, and Engineering. We are backed by two of the world's greatest SaaS investors - Bessemer Ventures and a16z and our vision is to change the way that software is sold.

As the Senior Content Marketing Manager, you will work within Tackle’s marketing team, reporting to the Director of Content & Brand, and be responsible for marketing content planning, production, publishing, and reporting. Our ideal candidate is someone who is passionate about crafting, sharing, and executing on content that tells a cohesive and unique brand story. You’re a good fit for this role if you thrive off of collaboration, work well with deadlines, and operate with a growth mindset.

You Will:

  • Be a steward of the Tackle brand and further its reputation for developing valuable content with an approachable and authentic tone
  • Work with the Content & Brand Director to develop and adhere to an editorial calendar
  • Plan, edit, proofread, stage, publish, and refresh Tackle blogs, guides, and reports
  • Own Tackle’s monthly webinar cadence by developing topics and content, sourcing panellists, and generating registrations
  • Work with the team’s visual design lead to develop media content like videos, blog graphics, infographics, social media imagery, etc
  • Collaborate with members within the marketing team to develop and support campaign plans 
  • Engage stakeholders across the organization to source content ideas, topics, and stories
  • Manage SEO agency relationship and work collaboratively to improve Tackle’s keyword rankings 
  • Catalog, tag, and maintain a database of internal and external resources, including subject matter authorities to be used for content creation
  • Track, report on, and improve content marketing performance monthly
  • Provide editorial support to contracted agencies and in-house writers as needed

You Have:

  • 5+ years of experience in marketing with a focus in content strategy, development, editing, and publishing (bonus points for experience within a B2B software company)
  • A mind for storytelling, an ear for narrative, and an eye for creating valuable, impactful content
  • An uncompromising dedication to making each piece of content the best it can be for its audience
  • Exceptional writing, editing, and proofreading skills, and ability to adapt to different writing styles to bring a project to life
  • Exceptional communication skills (verbal, visual, and written) with an eye for quality, creativity, and attention to detail
  • Strong time and project management skills
  • Experience working successfully with diverse departments and groups of people

You’ll Love This Role If You:

  • Embody Tackle’s Core Values: We grow together. We continually innovate. We are authentic, honest, and transparent. We measure all of our decisions with our customers’ goals at the forefront. Tackle wins when our customers win!
  • Are an organized and driven self-starter with a passion for storytelling and development
  • Can learn and adapt to the Tackle brand and voice, and evangelize Tackle’s messaging across marketing channels
  • Enjoy a dynamic, fast-paced, high-growth startup environment
  • Aren’t afraid to ask questions and be naturally curious both in your role and also for your own professional development
  • Eager to bring your creativity to the plate to find ways to help us think outside the box and to become an expert in the world of Cloud Marketplaces

TACKLE VALUES:

Start with the customer - We exist to help sellers sell more & sell faster, and we measure all of our decisions with our customers’ goals at the forefront. 

How we embody this value:

  • We celebrate when our customers celebrate
  • We’re active listeners and intent observers
  • We always aim to be consistent, reliable, and trustworthy

Paint the art of the possible - We continuously innovate on how we do things, always looking for a better, smoother way for our customers and for each other.

How we embody this value:

  • We think big to solve problems and make our customers lives easier
  • We challenge the status quo, break down barriers, and aren’t afraid to experiment or get uncomfortable
  • We take calculated risks, we own our mistakes, and we support one another

Operate with integrity - We have a bias for action and we communicate both internally and externally with candor, empathy, and authenticity. 

How we embody this value:

  • We first seek to understand and then take thoughtful action
  • We are committed to fostering inclusivity and belonging for all employees
  • We’re accountable for our work and responsive to issues impacting colleagues and customers

Learn and grow together - We work as a team, we celebrate wins, and we have fun together as we strive for professional and personal growth.

How we embody this value:

  • We’re curious and cognizant of emerging tools, trends, and new ways of looking at old problems
  • We’re purposeful about supporting and connecting with other teams across the company
  • We invest in personal wellness & professional development and we believe in aligning personal and professional passions 

The Process:

We have a transparent and streamlined hiring process that can typically be completed in one to two weeks: 

  • Phone screen
  • 3 additional video chat interviews (on occasion there may be opportunities for in-person interviews)
  • Offer

 Benefits of joining the Tackle Team

Full-time employees currently enjoy these amazing benefits: 

  • Work remotely
  • Competitive Salary
  • Health, Dental and Vision Coverage
  • Company off-site Summits
  • Monthly Wellness Reimbursement
  • Internet and Phone Reimbursement
  • $500 Home ergo/office set up
  • Generous Vacation Plan
  • 401k
  • Technology tools to do your best work
  • Company Surprises and Swag
  • Awesome Co-workers

We are a welcoming and diverse team with a wide range of backgrounds and experiences. We were born and built remote and welcome others who believe remote companies are the way companies will be built into the future. At this time, we can only accept applicants who reside within the United States.

Tackle.io is an Equal Opportunity-Affirmative Action Employer – Minority / Female / Disability / Veteran / Gender Identity / Sexual Orientation

Salary range Not specified
Date posted 24th November 2021
Commitment Contract
Place of work Remote (United States)
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