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Content Specialist

TravelWifi (ex Tep) London, UK
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Job description

The Content Specialist works within the Marketing Team to oversee creation and delivery of press releases, advertisements, case studies, white papers, publications, and other marketing materials. 

PRIMARY DUTIES & RESPONSIBILITIES

  • Oversee creation and delivery of press releases, advertisements, case studies, white papers, publications, and other marketing materials
  • Lead all areas of content generation and production across all media platforms
  • Create social media content to drive new business
  • Manage SPI marketing footprint including SEO, PPC, web marketing, and create other direct marketing tools
  • Manage vendor relationships for marketing vendors
  • Collaborate with sales both in business development initiatives and in improving sales materials such as collateral, ROI tools, case studies, etc.
  • Control reputation management and work to establish consistent corporate image
  • Travel as needed for trade shows, conferences, and client presentations
  • Prepare marketing strategies alongside other company executives and staff
  • Plan marketing and branding objectives
  • Lead marketing campaigns to generate new business
  • Analyze new business proposals and create templates to maximize efficiencies and meet timelines
  • Gather and analyze insights from customers and potential customers
  • Deepen relationships with all media to ensure the most effective messaging and positioning of the organization

QUALIFICATIONS

  • Bachelor’s degree in Marketing or similar field
  • Strong technical and analytical background
  • B2B experience preferred, and enterprise-level is a plus
  • Knowledge of SalesForce is a plus
  • Ability to be creative, collaborative, and change motivated
  • Experience: 5+ years in a B2B Marketing role, which includes 2+ years focused on professional content writing

PHYSICAL REQUIREMENTS

  • Working conditions are normal for an office environment. Work may require occasional overnight travel and weekend and/or evening work.
  • Description:  This position requires a moderate level of stamina with the ability to perform the above essential job functions and within timetables. Some overtime work may be required.
  • Lifting:  The employee must be able to lift up to 10 lbs. frequently and up to 20 lbs. occasionally for short durations.
  • Carrying:  The employee must be able to carry up to 10 lbs. frequently and up to 20 lbs. occasionally for short distances.
  • Pushing/Pulling:  The employee must be able to push/pull up to 10 lbs. frequently and up to 20 lbs. occasionally usually from desk level to floor or floor to desk level.
  • Other Physical Requirements:  Upper extremity usage, motor coordination, range of motion, vision, hearing and balance should be in a range to safely preclude the harm or injury to the employee in this position or the harm or injury to other employees.
  • Considerations:  The employee will in most cases work in a central air-conditioned building; however, may be exposed to dust, fumes or gases and to changes of weather when exposed to outdoors at job sites or other locations.
Salary range Not specified
Date posted 12th January 2022
Commitment Full-Time
Place of work Houston, TX
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