Job description
Duration: 6+ Months
Location: 100% Remote
Overview: Every Turnberry consultant belongs to a practice, an internal group of consultants and leaders with shared experience and expertise. Each of these practices aligns to one of the core services Turnberry offers to clients. As a Content Strategist/Senior Copywriter, you will join Turnberry's Digital Modernization practice, where technology and strategy combine to deliver exceptional digital experiences, empowering organizations to thrive in today's digital market.
Responsibilities
- Develop and implement highly complex strategies to influence target audience behavior in social media with the integration of a growing system of the firms messages
- Contribute thought leadership and recommendations to stakeholders on strategy plan execution to meet relevant business goals
- Partner with team members to align program/strategy components to strengthen the brands social media and other initiative, internally and externally
- Build relationships to understand stakeholders needs to better provide counsel in developing, aligning, executing, and comparing work often with competing priorities
- Assist team to apply research insights to market and target audience
- Develop positioning and channel activation strategy
- Give compelling presentations to internal teams and business partners as needed
- Ability to tell a story about the strategic and creative decisions that led to the work and its impact
- Collaborate and partner with teams across disciplines, as well as external agencies, to advance the strength of the brand
- Keep the project team updated and manage the sharing of critical information via project management technologies and other channels across multiple projects
- Leadership:
- Support development and execution of strategic direction and copywriting for visuals for your team and department
- Establish work priorities, allocate appropriate personal resources, and co-lead others through execution of work to align with firm objectives, standards, and regulatory requirements
- Inspire, influence, and mentor fellow creatives; share examples, set clear expectations, and provide timely feedback when necessary
- Create an inclusive, engaging team environment; exhibit generosity in sharing ideas, feedback, and care for others
Qualifications
- B.S./B.A. in Journalism, Communication, Marketing, Advertising, or related field required
- 7+ years of experience in marketing or related field
- Extensive knowledge of communication principles, tools, and strong partnerships alongside Art Director partners
- Strong written, verbal, communication, and interpersonal skills
- Ability to serve as a Creative Copy consultant to firms stakeholders and business areas regarding messaging, it’s role in strategic program development, and delivery
- Familiarity with Adobe Creative Suite uses; core competency/knowledge is a plus
- Strong understanding and ability to align copy with design direction
- Strong concepting ability as well as an eye for what makes an effective creative design and copy execution
- Leadership:
- Strong experience working closely with multidisciplinary teams to achieve results, including setting and sometimes leading creative messaging direction, establishing messaging priorities, and cementing the influence of creative copywriting
- Proven ability to work closely with Art Directors and Designer Partners to create show-stopping creative
- Proven ability to develop strong relationships, collaborate, influence, and build consensus at all levels
- Must be a collaborative thinker to improve processes and procedures
- Must have excellent interpersonal, communication, and organization skills
- Must be flexible and willing to explore different paths to achieve an outcome and adjust quickly to new circumstances and requests
- Must be motivated and resourceful – you can figure out how to move work forward if the path is unclear; you remain resilient and solutions oriented in the face of challenge
- Problem Solving:
- Must be able to gather information from multiple sources and to create clever, informed, and strategic messaging in parallel with art direction
- Must be able to think critically to solve unique problems and provide easily understood rationale for reactive creative needs
- Must be able to independently solve or partner with associates and stakeholders to solve highly complex, non-routine creative solutions
- Decision Making:
- Broad authority to make complex, unique decisions that impact team business processes, and projects with a high degree of autonomy
- Must be able to collaborate to quickly find creative solutions while balancing business needs and resources
- Must be comfortable in finding solutions for creative needs, helping to suggest and influence content creation, and offering solutions that extend beyond the copywriting role
- Must be able to partner directly with associates, manage multiple projects, and prioritize daily work
- Span of Influence:
- Expertise of copy craft and messaging strategy that can be used to better impact reach to branch teams, clients, and potential investors
The salary range for this role is $90,000 to $130,000 or the hourly equivalent. Pay is based on several factors including but not limited to education, work experience, certifications, etc. In addition to your salary, Turnberry Solutions offers benefits such as a comprehensive healthcare package (medical, dental, vision), disability and group term life insurance, health and flexible spending accounts, a utilization bonus, 401(k) with match, flexible time off for salaried employees, parental leave for salaried employees, and flexible work arrangements (all benefits are subject to eligibility requirements). No matter where or when you begin a career with Turnberry, you'll find a far-reaching choice of benefits and incentives.
At Turnberry, inclusion is one of our core values. We are fully invested in and focused on hiring and growing a diverse team of high performers. We're committed to creating a positive and connected work environment for all. We believe that uniqueness in ideas, experiences, and backgrounds make us a better Turnberry: Turnberry is an Equal Employment Opportunity/Affirmative Action employer, and recruits, employs, trains, compensates, and promotes regardless of age, ancestry, family medical or genetic information, gender identity and expression, marital, military, or veteran status; national and ethnic origin; physical or mental disability; political affiliation; pregnancy; race; religion; sex; sexual orientation; and any other protected characteristics.
