The UX Content Strategist will be working with the Chief Digital Office (CDO), Corporate Payment Services, and the Fleet & Freight departments. The projects that our ideal candidate will be working on span across teams; having the ability to work on multiple projects with different content and context is crucial to this role. The UX Content Strategist works closely with the Experience Strategy lead, (their Manager), and UX team members to identify and meet the content demands of various projects. The UX Content Strategist applies and updates existing content strategies to accommodate new products and campaigns, validating that the content is accurately implemented across our digital platforms while being user-centric and meeting the needs of the business product owners.
Top 3 MUST HAVES:
Ability to work across multiple teams and departments while also being independent and able to strategize, plan, problem-solve, and present content solutions to project stakeholders.
Strong ability to analyze and understand project content needs to ideate and deliver user-centric solutions to team members and stakeholders alike.
Be a wordsmith who is passionate about writing.
ESSENTIAL FUNCTIONS:
Understands basic principles of content strategy and information architecture
Writes, edits and implements content based on the U.S. Bank content strategy, including voice and tone, and customer-/ business-centric site goals.
Reviews content with peers and senior content strategists to ensure they accurately represent the U.S. Bank content strategies.
Formally observes user interviews and usability sessions.
Analyzes and understands end-to-end customer experiences to ensure that all content is consistent in voice/tone/construction and technically correct.
Assists in gathering requirements and assessing the content needs of a given project.
Provides strategic content recommendations and writing/editing support for UX teams, product managers, business lines, and other content stakeholders.
Drives, advocates and embodies a customer-centric perspective within and outside the UX Design organization, resulting in consistently simple and enriching experiences for our customers.
Applies and updates existing content strategies to accommodate new products and campaigns.
SKILLS:
Enterprise CMS content authoring experience a must; AEM/CQ5 experience a plus
Attention to detail; experience creating content for highly regulated industries a plus
Proven ability to create and execute website content plans; migration experience a plus
Solid problem-solving skills; ability to work independently and adapt to changing project needs
Bachelors in a related field of study or 5 years of relevant professional experience
Salary rangeUSD $52 to $57 hourly
Date posted24th January 2023
CommitmentContract
Place of workMinneapolis, MN
Additional informationHybrid | Atlanta, GA | San Francisco, CA | Cincinnati,OH | Chicago, IL | NewYork City, NY | Irving, TX | Charlotte, NC