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Digital Content Manager

University of Maryland School of Public Health College Park, MD
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Job description

Campus/College Information:

Founded in 1856, the University of Maryland, College Park is the state’s flagship institution. Our 1,250-acre College Park campus is just minutes away from Washington, D.C., and the nexus of the nation’s legislative, executive, and judicial centers of power. This unique proximity to business and technology leaders, federal departments and agencies, and a myriad of research entities, embassies, think tanks, cultural centers, and non-profit organizations is simply unparalleled. Synergistic opportunities for our faculty and students abound and are virtually limitless in the nation’s capital and surrounding areas. The University is committed to attracting and retaining outstanding and diverse faculty and staff that will enhance our stature of preeminence in our three missions of teaching, scholarship, and full engagement in our community, the state of Maryland, and the world.

Background Checks

Offers of employment are contingent on the completion of a background check. Information reported by the background check will not automatically disqualify you from employment.

Vaccine Protocol

The University of Maryland has made the safety of our students, faculty and staff, and our surrounding communities a top priority. As part of that commitment, the University System of Maryland (USM) recently announced that students, faculty, and staff on USM campuses this fall, including UMD, are required to be vaccinated against COVID. As a prospective and/or new employee at UMD, you will be required to comply with the University’s vaccination protocol. Proof of full vaccination will be required before the start of employment in order to work at any University of Maryland location. Prospective or new employees may seek a medical or religious exemption to the vaccination requirement at return.umd.edu and must have an approved exemption prior to the start of their employment. Failure to provide proof of vaccination or to obtain approval for a medical or religious exemption will result in the offer of employment being rescinded.

Purpose of Position:

The School of Public Health seeks a manager of digital experience to join the school’s communications team. Reporting to the assistant dean of communications, the manager will oversee web marketing and content management, and play a lead role in social media strategy for the college. The manager will build and cultivate a “digital-specific” content strategy that supports the school’s strategic plan and overall research portfolio, alumni engagement, fundraising, and recruitment. The position will be the lead support for website, search engine optimization (SEO) and other digital communication strategies, providing critical support, training and guidance to faculty and staff.

Minimum Qualifications:

  • Bachelor’s degree in marketing, communications, digital media or related field
  • Minimum five years experience in a digital or related field
  • Demonstrated experience leading web project lifecycle in-house or at an agency
  • Experience formatting well-structured content to ensure accessibility and SEO
  • Experience with Drupal CMS
  • Experience with analytic tools like Google Analytics
  • Demonstrated experience creating a digital content strategy, and curating effective content for placement across SPH’s web properties and social media platforms
  • Strong familiarity with digital writing optimized for user experience, intuitive navigation, and persuasion
  • Creative, strategic and analytical thinker excited by SPH’s digital presence and opportunities to grow and maximize it
  • Must be able to meet fast-moving deadlines and work independently.
  • Ability to assess and respond to a variety of issues in a timely manner.

Preferences:

  • Demonstrated knowledge of HTML, CSS and Javascript
  • Skilled with Adobe Premiere Pro or related video editing suite
  • Skilled with Adobe Creative Cloud
  • Knowledge of or experience in public health and social justice fields
  • Professional experience within an academic institution

Physical Demands

Must be able to sit for extended periods, stand, have visual acuity to read computer and monitor, ability to lift 10 lbs, have hand dexterity to type, and vocally communicate via phone or in person.

Diversity Statement:

The University of Maryland, College Park, an equal opportunity/affirmative action employer, complies with all applicable federal and state laws and regulations regarding nondiscrimination and affirmative action; all qualified applicants will receive consideration for employment. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, religion, sex, national origin, physical or mental disability, protected veteran status, age, gender identity or expression, sexual orientation, creed, marital status, political affiliation, personal appearance, or on the basis of rights secured by the First Amendment, in all aspects of employment, educational programs and activities, and admissions.

Salary range Not specified
Date posted 4th August 2022
Commitment Full-Time
Place of work College Park, MD
Additional information Hybrid
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