UPchieve is an edtech nonprofit that provides free, 24/7 online tutoring and college counseling to low-income high school students in the U.S. Using our app, students can request and get paired with a live, volunteer tutor in under 5 minutes. Our mission is to democratize access to academic support so that all students, regardless of income, have an equal opportunity to finish high school, attend college, and achieve upward mobility. So far, we’ve matched 40,000+ on-demand tutoring requests from 10,000+ students across all 50 states. Our work has also been recognized by Forbes and TIME, and our funders include both Y Combinator and the Gates Foundation.
Who we’re looking for
We’re a small team taking on the monumental challenge of democratizing access to academic support. That means we need team members who are excited by autonomy and willing to work on projects outside the scope of their job description if needed. Regardless of role, we also look for candidates who have a personal connection to our cause or a demonstrable interest in education or serving low-income populations.
About Our Team & Office
We’re a remote-first team (in non-COVID times, we also have a dog-friendly office in Brooklyn, NY)
We highly value diversity of experiences and perspectives. 2/3 of the team are people of color, and many of us have personal experience growing up low-income or navigating nontraditional educational pathways
We believe working full-time means 40 hours/week. Non-work stuff is important too!
3 weeks paid vacation AND 3 weeks of paid holidays (including all days between Christmas Eve and New Year’s Day)
Flexible work schedule (choose your own hours)
$1,000 annual professional development budget (learning and self-improvement is a huge part of our work culture!)
Health insurance reimbursements of up $300/month ($600/month for families)
UPchieve is looking to hire a Content Marketing Manager, you'll be the second-ever marketing hire! You will have the important responsibility of building our brand to reach and inspire low-income high school students to fulfill their academic potential. You'll be a key force in driving UPchieve's content strategy and have the unique opportunity to be the face and voice of our social media. You'll report to the Director of Growth Marketing to develop and execute strategies to help UPchieve reach key growth milestones in 2022 and beyond.
What you'll do:
Develop and own the day-to-day execution of UPchieve's content strategy and editorial calendar
Be the face and voice of UPchieve’s social media by creating educational and entertaining videos
Write clean and captivating copy for our online assets, spanning across social, website, email, and app
Create simple and well-designed graphics using Canva Pro or your preferred tool
Monitor metrics and report out on content performance to iterate and improve content strategy
Work with the marketing team to prioritize and fulfill marketing requests from other stakeholders
Recruit and manage contractors, interns, and volunteers to build team capacity
This role might be right for you if:
You absolutely love to create fun and engaging content! This role will be responsible for all aspects of content creation from writing, graphic design, and making short social media videos.
You feel a strong connection and care deeply about the low-income high school student population and want to leave a positive impact.
You’re super excited by the idea of working at one of the fastest-growing early-stage edtech nonprofits. One of only two edtech nonprofits to have ever been backed by Y Combinator!
We're looking for someone who:
Has a proven track record of creating compelling content, managing a brand, and growing an audience
Has a great sense of humor, understands Gen Z pop culture, and thinks in memes.
Has experience creating, hosting, and editing TikTok videos… or is ready to learn!
Has a good design eye and feels comfortable using Canva Pro or an equivalent graphic design tool
Understands SEO fundamentals and can execute low-hanging optimizations
Is a self-starter and able to independently move projects forward by prioritizing tasks and staying focused on execution
Bonus: Live online webinars and/or podcasting experience
Bonus: Paid social ads experience in Gen Z platforms (TikTok, Snapchat, and Instagram) and/or Google Search Ads
Bonus: Technical SEO experience
Please submit your resume and a short paragraph about why you're a good fit for the role.
Contract Type: Full-Time
Start Date: 01 February 2022
Location: Brooklyn, United States (11201)
Possible full remote
Interested? Apply for this role USD $55k-70k annualApply