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Senior Content Strategist

WarnerMedia New York City, NY
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Job description

About Create

Create are the branded content studio for CNN International. Part of the CNN International Commercial division, the department has offices in London, Hong Kong, Miami and Singapore.

About the role

An opportunity working within an exciting global team of strategists on challenging creative projects alongside a wider multidisciplinary team; to include content creators including: designers, developers, social strategists, video producers, and writers.

Main Responsibilities

  • Concept development: Researching and writing proposals in line with KPIs for branded content TV and digital campaigns
  • Strategy: Contributing to content planning, competitor analysis and audience insight research
  • Communication: Support the Create team in presenting concepts to Sales team, and clients
  • Analytics: Assessing reports, aiding in developing a system for collating datasets. 

 Required Experience

  • Previous experience of launching digital and film campaign for international markets
  • Excellent research, writing and presentation skills
  • Familiarity in managing and communicating concepts to internal and external stakeholders
  • Knowledge of producing native advertising or sponsored editorial content
  • Understanding of content channels and effective distribution systems (e.g. social platforms)

Additional Experience

  • Experience of working for an international media publisher is an advantage
  • Knowledge of MS Office Suite, Dropbox, CMS tools, Adobe Omniture
  • Multilingual skills are a plus

WarnerMedia and Resource Solutions are committed to building a culturally diverse workforce and therefore are committed to equality of opportunity and welcome applications from individuals, regardless of their background.

Salary range Not specified
Date posted 15th June 2021
Commitment Contract
Place of work London, UK
Additional information
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