Growing In Content 2025

See what attendees had to say about our previous conferences

Growing In Content is such a positive and healthy community. You'll find your people here and get support in breaking into content and leveling up your career. If you're wondering "Is this worth it?" the answer is a resounding YES, IT IS!

Jonathon Colman Senior Content Design Manager, HubSpot

As a Technical Writer transitioning to UX Writing, Growing In Content was exactly what I needed. I learned how to adjust my resume, prepare for interviews, and think about my brand. I can immediately implement what I learned in my job search.

Nicole Jackson Technical Writer, NUWAVE Communications

I'm so appreciative of Growing In Content's 1-day, virtual format that brought together content professionals from across the globe. The topics were timely and engaging, the programming was tight, and the community was incredibly supportive. I can't wait to attend next year!

Kristen Bonstein Senior UX Content Designer, Walmart

Perspectives showed me that the role of the content designer is maturing! The experience and content of the speakers in the paid sessions went beyond past conferences I’ve attended.

Tom Resing Senior Content Designer, Microsoft

The first-ever Perspectives Conference was an absolute delight! From the intentional inclusion of well-being sessions, to every topic, speaker and talk, the entire program was compelling from start to finish. Each track was well thought out, and every talk was just long enough to be substantive, and not so long that focus was ever lost. Such a rich blend of voices, too! Excellent!

Natalie M. Dunbar Author, Speaker, and Senior Manager, Content Design, Walmart

It feels amazing to connect with a global community of content professionals who will happily nerd out about our shared interests!

Andi Person Technical Proposal Writer, Fearless

Growing In Content felt very real, all of it. I'd describe it as a conference that is small enough to allow for personal interactions while big enough to attract professional talent that delivers high-caliber insights.

Raquel Villarreal Content Consultant, Welcome Technologies

This conference is a valuable experience for anyone involved in the industry, offering excellent advice and learning opportunities from experienced content professionals. Undeniably one of the top content conferences available.

Pedro Quintino Content Designer, Anchorage Digital

James, Candi and Peter did such a phenomenal job creating this amazing content design careers fest. This has to be the most authentic and down to earth team going. Fab community too. Perspectives 2022 provided authentic conversations about the most important aspects of working in content design.

Denise Brooks Content Strategist / Designer, Konekted Content

Loved Perspectives! James and Candi were amazing hosts and I'm continuously impressed by how organized James is.

Cara Lam Senior Content Designer, Venmo

It was so refreshing to see a clear and intentional focus on diversity, support and mental health offered in a track for those just starting out in the field. Perspectives certainly lived up to its name!

Simon Peyda Moore UX Researcher, MSc in Global Health

Growing In Content was power-packed. I loved the panel speakers, especially the talk on resilience and Laura's story. It inspired me to continue sharing my story on LinkedIn. The conference was mind-blowing. I am looking forward to next year.

Anita Chinwendu Opara Podcast Scriptwriter, The Black Podcasters Association

Growing In Content was such a helpful event, especially for those starting out or looking to change roles. I came away with a ton of actionable advice to help me take control of my career path along with some solid tips for the work I'm doing right now. Even better, I made some really great new connections. I look forward to the next one!

Maring Eberlein Content Strategist, MFrances Consulting

Perspectives ticked all the boxes for me: learning from industry leaders, celebrating our craft and connecting with peers.

Lisa van Aswegen Senior UX Writer, Babbel

If you're wondering how to break into content design or progress your career, Perspectives is for you. You'll connect with wonderful like-minded people who will openly share their tips and struggles so you won't feel like you're taking the journey alone.

Corinna Bennett Senior Content Designer, Services Australia

As a speaker I could be biased. But I am not, because I will always expect high quality and technical thoroughness from a conference to hold my attention. Perspectives 2022 delivered: I learned so much in the first half of my on-demand videos to go through and cannot wait to see the 2nd part.

Katrin Suetterlin Senior Professional Content Designer, SIXT

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Everything you need to know to make your conference experience smooth:

What was the event about, and who was it for?

Growing in Content 2025 was a three-day virtual conference designed for content professionals of all levels. The diverse program included presentations, panel discussions, and networking opportunities focused on the latest trends, best practices, and challenges facing the content industry.

Day 1 was free and open to everyone, offering a taste of the full conference experience with sessions on broader industry topics and essential skills. Day 2 and Day 3 were paid and delved deeper into advanced strategies, leadership insights, and cutting-edge tools.

Content Designers, Strategists, UX Writers, Content Marketers, and Content Leaders all found valuable sessions on their specific areas of focus, along with broader industry trends and leadership insights.

Was this an online event or was it held at a physical location?

This was a fully online event, allowing attendees to participate from the comfort of their home or office. No travel was required, making it accessible to a global audience.

When did the event take place?

Growing in Content 2025 took place over three days: May 13, 14 & 15, 2025. All sessions were recorded and are now available on-demand for ticket holders.

How can I get help or support?

First, take a look at this FAQ where we've answered many common questions. If you need help accessing recordings or have questions about your ticket, you can reach out through our Slack workspace in the #help channel, where our team and community members can assist you.

You can also email us and we'll get back to you as soon as possible.

What accessibility support is provided?

All on-demand recordings include closed captions for accessibility. If you have any specific accessibility needs or concerns regarding the recordings, please contact us, and we'll do our best to assist.

What tech do I need to access the recordings?

To watch the on-demand recordings, you'll need:

A device with internet connection: A laptop, desktop computer, tablet, or smartphone.
A modern web browser: We recommend using the latest versions of Chrome, Firefox, Safari, or Edge. Recordings stream directly in your browser.

If you encounter any technical difficulties accessing the recordings, our support team is available to help.

What was included in the "Community" ticket?

Your Community ticket provided access to all of Day 1's program, including:

8 insightful presentations: Covering essential skills, broader industry trends, and timely topics relevant to Content professionals.
1 engaging panel discussion: Diverse perspectives and insights from industry leaders on key challenges and opportunities.
A networking session: Connection opportunities with fellow attendees and speakers in dedicated Slack channels and video breakout rooms.
Interactive Q&A sessions: Questions and discussions with presenters.

⚠️ Recording Access Period Expired: The 2-week complimentary access period for Community ticket holders ended on May 29, 2025.

To continue accessing Day 1 recordings and watch all conference content, you can upgrade to a Full Access Recordings ticket ($299) which includes all 24 presentations and 3 panel discussions from all three days, available until May 2026.

What was included in the "Advanced" ticket?

Your Advanced ticket provided an expanded experience with access to:

Day 1 & Day 2 sessions: 16 insightful presentations and 2 engaging panel discussions covering a wide range of topics and strategies.
2 engaging panel discussions: Diverse perspectives and insights from industry leaders on key challenges and opportunities.
2 networking sessions: Connections with fellow attendees and speakers in dedicated Slack channels and video breakout rooms.
Interactive Q&A sessions: Questions and discussions with presenters.
On-demand recordings of Day 1 & Day 2 sessions: Available until May 2026, allowing you to revisit the content at your convenience.

This ticket provided access to two days of content. To watch Day 3 sessions, you can upgrade to Full Access Recordings ($299) for access to all three days.

What was included in the "Full Access" ticket?

Your Full Access ticket provided access to the entire Growing in Content 2025 experience, including:

All sessions across all three days: 24 in-depth presentations, 3 engaging panel discussions, and 3 structured networking sessions.
24 interactive Q&A sessions with presenters: Questions answered and deeper dives into the topics.
Access to exclusive Slack channels: Networking and connections with fellow attendees and speakers throughout the conference.
On-demand recordings of all sessions: Available until May 2026, allowing you to revisit the content at your convenience.
Bonus materials and resources: Access to speaker slides, downloadable templates, and curated resources.

Your Full Access ticket provided complete access to all conference content and networking opportunities.

What's included in my "Full Access Recordings" ticket?

Your Full Access Recordings ticket gives you access to all conference content in recording format:

All sessions from all three days: Day 1, Day 2 & Day 3 recordings of 24 in-depth presentations and 3 engaging panel discussions.
High-quality video recordings: Clear video recordings for optimal viewing experience.
Access until May 2026: You have 12 months from the conference date to access and rewatch all content.
Downloadable resources: Access to speaker slides, templates, and other materials where available.

Perfect for catching up on sessions you missed during the live event or for those who couldn't attend but want to access all the valuable content from Growing in Content 2025.

Are there any discounts available?

We're committed to making Growing in Content 2025 accessible to everyone! Here are several ways you can save:

Newsletter subscribers: Sign up to our newsletter to get a special discount code when ticket sales start on February 25.
Social media: Follow us on LinkedIn and connect with Peter for surprise promos and giveaways.
Speaker & panelist codes: Keep an eye on our speakers' and panelists' social media for their unique discount codes.
Group discounts: Special rates are available for groups. Get in touch for more information.
Scholarship fund: We have a scholarship fund to help those who may need financial assistance. Details on how to apply will be announced soon.
Volunteering for GIC 2025: Join our team as a volunteer and be part of the event. Details on how to apply will be announced soon.

Discount codes:

We might drop new discount codes throughout the lead-up to the conference, so stay tuned! In the meantime, we believe in the honor system, so please only use these codes if you qualify:

Nonprofit: $100 off with code NONPROFIT100
Government: $100 off with code GOV100
Self-Employed/Unemployed: $100 off with code INDIE100
Student: $100 off with code STUDENT100

Discount codes cannot be combined. They are valid for Full Access and Advanced ticket tiers only. We trust you to use the code that applies to you. Codes valid until midnight (PT) on May 15, 2025.

Do you offer any scholarships?

Yes! We have a scholarship fund dedicated to supporting individuals who may need financial assistance to attend Growing in Content 2025.

Fill out the scholarship form to apply for financial assistance. The deadline for submissions is March 30, 11:59pm PT.

If you'd like to contribute to the scholarship fund, please get in touch. We welcome your support in making this event accessible to all.

Giveaway details: Tickets announcement 2025

We want to involve our community in sharing this event with content professionals worldwide. To show our appreciation, we're giving away 20 conference tickets: 5 Full Access tickets for Growing In Content 2025 and 15 Full Access tickets for GIC 2024 with instant access to all 2024 conference recordings!

Read how to enter the giveaway

Is my ticket refundable?

Tickets can be fully refunded up until midnight (PT) on April 13, 2025. After this date, we're unable to process refunds. However, you can transfer your ticket to someone else up until midnight (PT) on May 1, 2025.

Can multiple people attend using one ticket?

No, each ticket grants access to one person only. While we don't have a technical way to enforce this, we kindly ask that each participant purchase their own ticket. This helps us fairly compensate our speakers and maintain the quality of our events.

If you're interested in attending as a group, we offer special group rates to make it more affordable for everyone. Please get in touch with us to explore these options.

Were all sessions recorded?

Yes, all sessions were recorded!

Full Access and Full Access Recordings ticket holders: Have access to recordings of all sessions across three days of the conference, available until May 2026.
Advanced ticket holders: Have access to recordings of Day 1 & Day 2 sessions, available until May 2026.
Community ticket holders: The 2-week complimentary access period for Day 1 recordings expired on May 29, 2025. Upgrade to Full Access Recordings ($299) to continue watching all conference content.

Recordings are available on-demand in the Attendee Area and include closed captions for accessibility.

Can I still access the Slack workspace?

The Slack workspace is part of the broader Working In Content community, which is open to all newsletter subscribers. The dedicated, private channels created specifically for Growing in Content 2025 attendees were active during the conference and for a limited time afterwards.

These private channels were used for:

Networking: Connecting with fellow attendees before, during, and after the event.
Q&A Sessions: Interacting with speakers and panelists in real-time.
Discussions: Sharing insights, asking questions, and continuing the conversation around conference topics.

You're welcome to stay connected with the wider Working In Content community on Slack! Join the community workspace.

Were there interactive sessions or Q&A during presentations?

Yes! Every presentation had a dedicated Q&A session where attendees could:

Ask questions directly to the speakers: Dive deeper into the topics.
Gain additional insights: Get clarification, hear different perspectives, and expand understanding.
Connect with speakers: Build relationships and make valuable connections with industry experts.

These interactive Q&A sessions were held in designated Slack channels, allowing attendees to engage with speakers and fellow attendees.

How do I access on-demand recordings?

On-demand recordings are available in the Attendee Area. Simply log in to access your recordings based on your ticket type:

Full Access and Full Access Recordings ticket holders: Have access to recordings of all sessions across three days of the conference, available until May 2026.
Advanced ticket holders: Have access to recordings of Day 1 & Day 2 sessions, available until May 2026.
Community ticket holders: The 2-week complimentary access period expired on May 29, 2025. Upgrade to Full Access Recordings ($299) to watch all conference content.

All recordings include closed captions for accessibility.

How can I pay for the ticket?

We accept all major credit and debit cards for your convenience. Our payments are securely processed by Stripe.

If you require alternative payment options, such as PayPal or a UK bank transfer, please get in touch with us, and we'll do our best to accommodate your needs.

Do you have a code of conduct?

Yes. We are committed to creating an inclusive and respectful environment for everyone, regardless of gender, gender identity and expression, age, sexual orientation, disability, physical appearance, body size, race, ethnicity, religion, or technology choices.

Harassment in any form, including inappropriate sexual language and imagery, is not tolerated during any part of the event, whether in videos, live-streams, discussion areas, or related online media, including Twitter. Participants who violate these rules may be sanctioned or expelled without a refund at the organizers' discretion.

Please see our full code of conduct for detailed information.

Growing In Content 2025

🎉 Thank you for joining us at GIC 2025 🎉

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Program

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Frequently Asked Questions