Senior Content Strategist - Seller University

Are you a Day 1 thinker who is passionate about innovating on behalf of our customers and isn’t afraid of building programs from scratch? The Selling Partner Services org is looking to hire a visionary and experienced Learning and Development (L&D) leader who will be responsible for the strategy, development and scaling of its L&D team.

Seller University is Amazon’s one-stop learning service that assists aspiring and current Sellers successfully build and grow their business on Amazon globally. Seller University’s mission is to empower every individual/ company that has expressed interest in selling on Amazon to be able to launch, build and succeed their venture on Amazon. We are expanding our team and are looking forward to making a difference to all business around the world considering online selling.

Interact with Senior Leadership roles across various L&D orgs within Amazon, benchmark against industry best practices, determine the strategy for managing Seller learning content. The ideal candidate will have strong leadership; and an ability to communicate effectively, prioritize, and provide the highest quality content to Sellers around the world.

Key Responsibilities:

• Identifies user requirements by researching and analyzing user needs, preferences, objectives, and working methods; studying how users consume content, including data categorization and labeling; meeting with focus groups.
• Develops a content architecture vision, strategy and roadmap by studying the site concept, strategy, and target audience; envisioning architectural scheme, information structure and features, functionality, and user-interface design.
• Leverages understanding of SEO, keyword research, information architecture, and usability best practices to defined content consumption paths for different cohorts of users, later feeding into personalization
• Collaborates with editors, learning experience designers, UX designers and product manager to deliver content aligned with business goals.
• Validates content delivery by developing and completing usability test plans; evaluating traffic patterns; studying user feedback; coordinating with product managers and UX designers.
• Utilizes mechanisms that improve content engagement and relevance globally, working closely with international teams
• Defines content strategy across both on and off Amazon channels and platforms.

BASIC QUALIFICATIONS

• Bachelors degree in Education, Business, Instructional Design, Organizational Psychology, Adult Education, or related field
• Understanding of industry learning trends and best practices, adult learning theory, and instructional design principles.
• 5+ years of experience in content production or strategy role
• Program Management experience that includes managing multiple cross-functional projects and initiatives
• Experience developing training in a variety of delivery modalities (virtual, hands-on/experiential, instructor led, remote classroom, synchronous/asynchronous) for a variety of audiences
• Experience and proficiency with Excel and capable of manipulating data in order to perform both high level and more granular analysis
• Experience designing and executing rapid-fire test-and-learn campaigns

PREFERRED QUALIFICATIONS

• Masters degree in related discipline: Instructional Design, Organizational Psychology, Adult Education, etc.
• 8+ years of experience driving Learning and Development design, implementation, and management at Amazon or other high growth business environment.
• Experience developing and/or managing training programs for a variety of audiences
• Experience in SEO guidelines and keyword research tools
• Experience using social media for business