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Digital Content Editor

Newcastle University Newcastle upon Tyne, UK
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Job description

We are a world class research-intensive university. We deliver teaching and learning of the highest quality. We play a leading role in economic, social and cultural development of the North East of England. Attracting and retaining high-calibre people is fundamental to our continued success.

Salary: £25,941 - £27,511 per annum

Closing Date: 25 January 2021

The Role

As a Digital Content Editor, you will plan, create, and edit effective and optimised digital content to support strategic objectives and user requirements. You will also provide support for web projects, managing content workflow and maintaining content guidelines and standards.

Working across digital content design, you will work as part of the Web Design Team to deliver user focused web design and content. As a Digital Content Editor, you will work to integrate best practice throughout the web design process.

The Web Design Team is part of Marketing Web Services within the Marketing Department and you will work closely with the Web Development and the Web Delivery teams to deliver web projects.

There are two full time posts available.

Key Accountabilities

As part of the Marketing Department, you will be work across all aspects of our services, including:

  • Digital marketing and campaigns
  • Digital transformation: design thinking, digital experience, solution development, service design
  • Innovation and emerging technologies
  • Brand and reputation management
  • Student recruitment
  • Business and enterprise
  • Research impact

Create And Edit Effective Web Content To

  • Support business goals and meet user needs
  • Be optimised for search engines and mobile devices
  • Support digital marketing and social media campaigns
  • Meet the University’s content guidelines and standards
  • To work within the Web Design team to develop and implement an effective SEO strategy in relation to our web content
  • Where appropriate, participate in internal and external client meetings, planning sessions and wash-ups
  • To implement user centred content design principles, including web usability, writing for the web, web content creation and user experience design
  • Use content measurement frameworks to evaluate outputs, continuously assessing working methods and processes and implement recommendations for improvement
  • Test and approve content as part of quality assurance and workflow processes
  • Provide support for website usability research such as user testing data write up and analysis, survey analysis and interpretation of web statistics
  • Use research and analytics findings to inform content improvements for the University website and to monitor the effectiveness of the website
  • Provide advice and editorial support to the editor network and colleagues across the University
  • Provide updates and articles for the Marketing Web Services blog to support our editor network
  • Other duties as required to support online and digital requirements as required by the Director of Marketing and the Head of Marketing Web Services

The Person (Essential)

Knowledge, Skills And Experience

  • Practical experience in a similar role
  • Excellent copywriting skills and experience of writing for the web, including the ability to author effective micro-content, write for mobile and practise search engine optimisation techniques
  • Proof reading skills and ability to sub-edit copy into house style
  • Significant experience of the Adobe Creative Suite and other visual design tools
  • Demonstrable knowledge and experience of web usability, readability, accessibility and content delivery using best practice
  • Significant experience of using web content management systems and digital publishing platforms
  • Ability to effectively communicate our brand standards through content design
  • Outstanding organisational skills with the ability to manage multiple projects at same time
  • Able to identify and manage internal and external stakeholders, building relationships whilst meeting user needs. You will understand how to work with stakeholders and contribute to building relationship, using evidence to explain decisions made
  • Strong motivation for delivering an excellent customer service Exceptional interpersonal skills with proven success in building relationships, internally and externally, influence and drive decisions
  • Competent at working with colleagues with less of an understanding of digital design and able to help them understand and express their requirements


  • Experience in creating effective information architecture for user journeys and wireframes for content design, including using software and websites (ie Invision, Marvel, etc.)
  • Experience in conducting and applying user research to digital design, ensuring a user focussed design
  • Knowledge of the Higher Education sector

Attributes and Behaviour

  • Use clear, concise and accurate communication, tailoring your approach accordingly and encouraging a two-way communication process
  • Work collaboratively with others, play a positive role in the team, establish and grow relationships across projects where different skills, expertise and opinions are valued
  • Generate a range of viable options and decides on an appropriate course of action that best fits user, organisational and area goals
  • Manage time and resources by prioritising and organising effectively


Graduate or equivalent qualification/working experience

Newcastle University is committed to being a fully inclusive Global University which actively recruits, supports and retains staff from all sectors of society. We value diversity as well as celebrate, support and thrive on the contributions of all our employees and the communities they represent. We are proud to be an equal opportunities employer and encourage applications from everybody, regardless of race, sex, ethnicity, religion, nationality, sexual orientation, age, disability, gender identity, marital status/civil partnership, pregnancy and maternity, as well as being open to flexible working practices.

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Salary range GBP £25k to £27k annual
Date posted 5th April 2021
Commitment Full-Time
Place of work Newcastle upon Tyne, UK
Additional information
Apply now Report as expired You will be taken to the employer's website to submit your application.
Apply now Report as expired You will be taken to the employer's website to submit your application.
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