UX Content Strategist

We are looking for a UX Content Strategist to join our team in Austin, TX, and report to the UX Strategy Team Manager. This role involves collaborating with other team members such as account, project managers, art directors, copywriters, and developers to craft user-friendly content across various platforms. The ideal candidate will have a strong background in content strategy, a deep understanding of UX principles, and a passion for creating content that enhances user engagement and satisfaction

Key Responsibilities

• Lead content strategy for web and product experiences, aligning content goals with user needs and business objectives.
• Design and produce user-centered content, including microcopy, long-form content, and structured content models for headless and traditional CMS platforms.
• Develop and maintain information architecture, metadata schemas, taxonomies, and content models to improve findability and reuse.
• Plan and execute content audits and content migration efforts, identifying gaps, redundancy, and opportunities for consolidation and optimization.
• Define content governance, workflows, and style guides (voice & tone, plain language) and advocate for adoption across teams.
• Conduct UX research activities - usability testing, user interviews, personas, and journey mapping - to validate content decisions and prioritize work.
• Collaborate with product, design, and engineering to integrate content into design systems and component libraries.
• Create and maintain content performance metrics, monitor analytics (Google Analytics, Mixpanel), run A/B tests (Optimizely or similar), and iterate content based on data.
• Ensure content meets accessibility standards (WCAG) and supports localization/internationalization.
• Author and review HTML/CSS where needed for prototypes and content templates; collaborate with developers on implementation.
• Use tools like Figma, Sketch, Adobe XD, InVision, JIRA, and Confluence to document work, hand off assets, and track projects.

Qualifications

• 10+ years of digital content strategy experience. Must have had the title content strategist or UX strategist in a previous role.
• Demonstrated examples of leading projects involving content audits, email campaigns, competitive analysis, journey mapping, website redesigns, or other CS-related deliverables.
• Hands-on experience with CMS platforms (WordPress, Drupal, Contentful) and headless CMS architectures.
• BS/BA in communications, content strategy, journalism, digital media, or related field.
• Strong SEO knowledge including keyword research and content optimization for discoverability.
• Experience with analytics and experimentation tools (Google Analytics, Mixpanel, Optimizely or similar) and using data to guide content decisions.
• Practical knowledge of accessibility standards (WCAG) and experience authoring accessible content.
• Proficient in writing microcopy, establishing voice & tone, style guides, and contributing to design systems.
• Familiarity with front-end basics (HTML, CSS) and content migration processes.
• Excellent communication, collaboration, and stakeholder management skills; experience advocating for content-centric approaches.
• Experience with localization/internationalization best practices and content governance frameworks is preferred.

In this position, you may have access to client or customer systems, confidential and/or proprietary information or data, including financial information. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.

Benefits

Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.

Email Your Resume In Word To

Brenna.Belardinelli@jobalert.creativecircle.com

Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply.

Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : BB14-1986242L424 -- in the email subject line for your application to be considered.

Brenna Belardinelli - Recruitment Strategist, Enterprise

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.

This is a new role.

This job was first posted by Creative Circle on 05/06/2026 and applications will be accepted on an ongoing basis until the position is filled or closed.

Everforth Creative Circle is an Equal Opportunity Employer All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law.

Our hiring process includes AI screening for keywords and minimum qualifications. Recruiters review all results. Everforth Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. Anthem / Blue Cross Blue Shield creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Everforth Creative Circle.

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