Content Director, International

As Headspace continues to expand beyond our core business of guided meditation, we are producing different kinds of content in an effort to meaningfully connect with more audiences and improve the health and happiness of the world. As we expand to become a truly global brand, it’s important that we maintain the level of excellence in content for which we are famous. The role of the full time Content Director will lead the content creation process in multiple countries beyond the English-speaking world.

The ideal candidate is an expert in creating world-class digital content. This person will be highly collaborative, detail-oriented and a strong communicator, working cross-functionally with internal stakeholders to maximize efforts and with our Head of Content on strategic vision, budget tracking and resource allocation. To be successful, this Content Director should be comfortable in ambiguity, enjoy problem solving, have a POV and a clear creative vision. 

We’re in search of someone who is bilingual in English and German. Having strong language skills in French, Spanish and/or Portuguese would be a plus. An in-depth understanding of multiple International cultures especially Germany, France, Spain and Australia is crucial. This role is based out of England.

Externally, this position is equivalent to a Creative Director.

How your skills and passion will come to life at Headspace:

• Working with artists, musicians, and voice over talent you will curate, program, and commission content for our international products, including meditation teachers, sleepcasts and more. 
• You will work closely with our international marketing team to make sure that our content is marketed in the way that offers the most leverage within the local culture.
• You’ll work with the product to make sure that the content is properly accessible and organized within our app to maximize engagement.
• You’ll partner closely with the data team to work out which of our content is performing best and what its active features are. Then you’ll make more stuff like that.
• You’ll find ways to feature the content in the venues that we own in and outside of the app (Wake Up, social media etc.)
• You’ll partner with the marketing team to make sure that our content is launched successfully and give our international users the best opportunity to find it and use it.
• You’ll secure native speaking talent to work with us in the areas of meditation, sleep and focus. 
• You’ll recruit local creatives where necessary to augment your team, offering the best of continuity with the Headspace brand.
• You’ll be able to identify the “active-ingredient” in our existing content, and work out how to frame that in new geos - think, trans-creation, rather than translation.

What you’ve accomplished:

• 8-10 years of experience working in media/new media. 
• 5+ years of experience in production and/or creative direction.
• Bilingual in English and German.
• Strong language skills in French, Spanish and/or Portuguese would be a plus.
• Experience with a range of digital formats and a strong portfolio of creative and innovative work.
• Great communication skills; ability to work cross-functionally and provide direction to internal and external partners.
• Ability to strategize and create world-class content from concept to production.
• Strong network and experience resourcing projects.
• Experience in adapting creative across multiple geographies for world class brands. 

How we feel about Diversity & Inclusion:

Headspace is committed to bringing together humans from different backgrounds and perspectives, providing employees with a safe and welcoming work environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace. 

*Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Headspace. Please inform our Talent team if you need any assistance completing any forms or to otherwise participate in the application process.

How to get started:

If you’re excited by the idea of seeing yourself in this role at Headspace, please apply with your CV and a cover letter that best expresses your interest and unique qualifications.