Technical Content Writer

SEO Content Writer / Technical Content Writer

Experience: 3–5 Years

Location: Hyderabad, India

Job Type: Full-Time (Permanent)

Work Mode: Work from Office (5 Days/Week)

PalTech is seeking a skilled and research-driven SEO Content Writer / Technical Content Writer to join our Marketing Department. The ideal candidate will be responsible for creating high-quality, SEO-optimized, and industry-relevant content for technology services, digital transformation, AI, data, cloud, engineering, and enterprise solution domains.

The role requires a strong understanding of technology-led content, keyword strategy, industry research, and content formats that improve organic visibility, support brand positioning, and drive audience engagement.

Responsibilities

• Create SEO-optimized content for website pages, blogs, case studies, landing pages, LinkedIn articles, whitepapers, emailers, and marketing collaterals.
• Develop content for technology services including AI, Data & Analytics, Cloud, Digital Product Engineering, QA, UX, and enterprise solutions.
• Conduct keyword research and align content with search intent, target audience needs, and business objectives.
• Research industry trends, market insights, competitor content, and emerging technology topics to develop relevant and timely content.
• Write technical yet easy-to-understand content for decision-makers, business leaders, and technology audiences.
• Collaborate with SEO, design, web, sales, and subject matter experts to create accurate and impactful content.
• Optimize existing website and blog content to improve rankings, readability, engagement, and conversion value.
• Support on-page SEO activities including meta titles, meta descriptions, headings, internal linking, content structure, and keyword placement.
• Create content outlines, blog briefs, topic clusters, and pillar-page structures aligned with SEO strategy.

Qualifications

• Bachelor’s/Master’s degree in English, Journalism, Mass Communication, Marketing, Communications, or a related field.
• 3–5 years of experience in SEO content writing, preferably for technology companies, IT services, SaaS, or digital transformation firms.
• Strong experience in writing technical content for B2B audiences.
• Good understanding of SEO content strategy, keyword research, search intent, and content optimization.
• Ability to research complex technology topics and convert them into clear, structured, and engaging content.
• Familiarity with CMS platforms such as WordPress/Elementor.
• Working knowledge of tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Surfer SEO, Grammarly, or similar tools.
• Strong command of English, grammar, storytelling, editing, and proofreading.
• Ability to collaborate with technical teams and subject matter experts to create accurate content.
• Strong analytical, communication, and time management skills.

Preferred Skills

• Experience writing for AI, data analytics, cloud, healthcare technology, insurance technology, fintech, retail, logistics, or enterprise software domains.
• Ability to create long-form SEO content, thought leadership articles, case studies, and website copy.
• Understanding of content clustering, E-E-A-T, schema-friendly content, and conversion-focused writing.
• Basic knowledge of LinkedIn content, PR articles, newsletters, and digital campaign copy.