Job description
We are looking for a creative, detail-oriented, and enthusiastic Content Strategist to support branding, digital marketing, and communication initiatives across our schools. The ideal candidate should have strong writing skills, creative thinking abilities, and a passion for storytelling, social media, and educational branding.
Key Responsibilities
- Conduct research on competitors, industry trends, and market insights for content ideation and marketing strategies.
- Assist in planning and executing content strategies for events, campaigns, and social media initiatives across schools.
- Draft engaging content for social media, websites, digital campaigns, outdoor marketing, and promotional materials.
- Conceptualize and plan content for branding campaigns, school events, admissions, and marketing activities.
- Proofread and edit content to ensure accuracy, consistency, and adherence to brand guidelines.
- Coordinate with graphic designers and video editors for reels, videos, creatives, and promotional content.
- Manage content calendars and content planning for websites and various social media platforms.
- Prepare scripts for interviews, testimonials, feedback videos, promotional shoots, and event coverage.
- Draft content for brochures, admission forms, invitations, certificates, newsletters, and other marketing collateral.
- Coordinate with internal departments, agencies, photographers, videographers, and external vendors for content execution and campaign delivery.
Required Skills & Qualifications
- Bachelor’s degree in Marketing, Mass Communication, Journalism, English, or related field.
- 3–5 years of experience in content writing, digital marketing, branding, or social media management.
- Excellent written and verbal communication skills.
- Strong creative thinking and storytelling abilities.
- Good understanding of social media platforms and digital marketing trends.
- Ability to manage multiple projects and meet deadlines.
- Attention to detail with strong proofreading and editing skills.
- Basic knowledge of Canva, social media tools, or content management systems will be an added advantage.
Preferred Qualities
- Creative mindset with a passion for branding and communication.
- Strong coordination and teamwork skills.
- Ability to work in a fast-paced environment.
- Interest in the education industry is preferred.
Location: Chembur & Bhayandar
Skills: campaigns, content writing, branding, digital marketing, social media, storytelling, proofreading, editing, content planning, coordination
