Job description
Reporting to the Editorial Director, the HCM content strategist works to tell the Holy Cross story across Marketing & Communications’ digital and print magazine platforms. This standout team member plays a key role in bringing Holy Cross to life for its audiences through crafting, coordinating and producing engaging content that appeals to the College’s audiences and furthers Marketing & Communications’ goals. This requires a deep understanding of the College, its mission and its audiences, as well as how storytelling can be best leveraged and effective across platforms for such audiences.
Major Areas of Responsibility
- Writes assigned and self-generated stories about the Holy Cross community, primarily for Holy Cross Magazine digital, but also for print.
- Creates and manages production of the monthly Holy Cross Magazine newsletters, identifying the best content to include for each version (parent, alumni and campus).
- Builds/designs stories on Drupal for maximum engagement on HCM Digital Partners with social media to create HCM posts across social media platforms
- Analyzes social performance and HCM Digital performance monthly
- Coordinates supplemental digital multimedia content for written content
- Works with the content team to brainstorm content ideas
- Assists in researching, organizing, formatting, writing, editing and proofreading digital content, print publications and other material.
- Posts online content, ensuring compliance with style, brand guidelines.
Core Competencies
- A deft and lively storyteller, with excellent grammar, spelling, AP Style and proofreading skills, as well as demonstrated skill in crafting written stories
- Exhibits professionalism in collaborating with and interviewing campus partners and students for stories; proactively reaches out to stakeholders and follows up on leads.
- Demonstrates good judgment in identifying stories and pitching content.
- Consistently adheres to deadlines and employs excellent time management skills.
- A self-starter who can generate content ideas consistent with College and marcom goals and can work independently within a highly collaborative team.
- Takes direction and implements accordingly.
- Demonstrated ability to manage multiple assignments at once, and prioritize appropriately.
- Strong interpersonal skills, including collegiality, a sense of humor, good listening, discretion and an ability to engage successfully with a range of individuals and personalities.
- Understands, values and respects diversity as an individual, in a team and within groups while fostering an inclusive and supportive environment.
Minimum Qualifications
- Bachelor's Degree in a related field.
- At least 2-3 years of professional writing experience.
- Excellent writing and editing skills.
- Experience with Adobe software, Google Suite and Drupal.
- Familiarity with social media platforms, graphic design and higher education a plus.
Disclaimer
The description above represents the most significant duties of this position but does not exclude other occasional work assignments not mentioned, the inclusion of which would be in conformity with the factor degrees assigned.
Additional information:
This is a full time, exempt level position with a salary range of $60,000-$65,000. The College is committed to providing competitive market pay for its employees. The College also offers a competitive benefits package for full-time staff, including:
- 10% College contribution to the 403(b) Retirement Plan (1 year wait waiver available)
- Condensed summer 4-day work week
- Tuition & Education benefits
- Wellness programs & ongoing Training and Development opportunities
- Generous paid time off
The College is an Equal Employment Opportunity Employer and complies with all Federal and Massachusetts laws concerning Equal Opportunity and Affirmative Action in the workplace.
To review our Employee Benefit Options, please go to: https://www.holycross.edu/human-resources/benefits
Review of applications will begin as received and continue until the position has been filled.
The College also provides reasonable accommodations to qualified individuals with disabilities during the hiring process in compliance with law. Please contact Merrilee Grenier, Senior Associate Director of Employee Relations and Legal Compliance, for questions or to request an accommodation via email at [email protected], or by calling 508-793-3957.
