Content Strategist

At Copenhagen Optimization is evolving.

We are building a focused Brand & Marketing team designed around ownership, commercial impact, and modern B2B execution. Now, we are looking for a Content Strategist to shape that next phase together with us. This is not a traditional content coordination role. You will play a central role in shaping how Copenhagen Optimization communicates its expertise, point of view, and market position across the global airport industry. You will work closely with the Head of Marketing, Growth Marketeer, Product, Sales, and Consultancy & Delivery team to support campaigns, launches, and strategic initiatives. If you enjoy turning complexity into clarity, shaping narratives, and creating content that people genuinely want to engage with, you will find a high degree of ownership and autonomy in this role.

What You'll Shape

• Thought leadership and category positioning across the global airport industry
• Content initiatives across campaigns, website, webinars, sales enablement, and digital channels
• Editorial planning and content narratives across the customer journey
• Website messaging, discoverability, and AI-aware content structures
• How Copenhagen Optimization communicates operational and product expertise to the market
• A more modern and scalable content engine across the GTM function

You will join a small, ambitious team where your work will have visible impact across positioning, market influence, and commercial growth.

Who You Are

You have experience from B2B SaaS or another complex B2B environment and enjoy combining strategic thinking with hands-on creation. You are:

• a strong writer and storyteller
• comfortable translating complex topics into clear business narratives
• structured and proactive
• curious about positioning, market dynamics, and modern content practices
• motivated by clarity, quality, and execution

You do not need aviation experience. What matters more is your ability to understand sophisticated products, operational complexity, and long buying journeys.

AI & modern content workflows

We believe modern content and marketing teams should actively leverage AI to improve speed, quality, scalability, research, and decision-making. We are particularly interested in people who already use AI naturally as part of how they research, structure, create, refine, and distribute content. Not to produce generic AI content at scale, but to create smarter, stronger, and more effective content systems. We are especially interested in candidates who are curious about how AI is changing:

• search behavior
• content discovery
• buyer research journeys
• and modern B2B marketing workflows

Why join Copenhagen Optimization?

Copenhagen Optimization develops SaaS solutions that help airports around the world operate smarter, more efficiently, and with better passenger experiences. Our software supports operational decision-making at some of the world’s largest airports across planning, resource management, and day-of-operations execution. You will join:

• a globally respected SaaS company
• a niche market with meaningful complexity
• a modernizing marketing organization
• and a small team with high standards, low ego, and strong ownership

What We Offer

• High degree of ownership and autonomy
• Opportunity to shape a newly evolving marketing function
• International environment and global market exposure
• Laptop & phone