Content Strategist

Minimum qualifications:

• Bachelor’s degree or equivalent practical experience.
• Candidates will typically have 5 years of experience in content strategy, business strategy, or related project/program management roles.
• Experience leading multiple projects.

Preferred qualifications:

• Experience in building strategic content plans and analyzing user data.
• Experience in experimenting with new content formats.
• Experience influencing others and communicating and collaborating well with cross-functional teams.
• Ability to distill complex user issues into digestible user content strategy.

About The Job

At gTech’s Users and Products team (gUP), our mission is to help users get the most out of Google. We represent Google's users and many of our partners globally, sharing insights with the larger Google organization to enable exceptional customer and product experiences.

gUP builds innovative solutions that take user experience and engagement with Google to the next level, supporting users across products, countries, cultures, incomes, and identities. We advocate for users through partnerships with product areas at Google (and some Alphabet businesses), supporting Google’s consumer products ecosystem and enabling numerous launches for Google’s consumer products each year.

Google creates products and services that make the world a better place, and gTech’s role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers’ complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.

To learn more about gTech, check out our video here.

Responsibilities

• Develop a holistic understanding of all gUP-supported content that exists for one or more products.
• Develop and drive overall content strategy, focused on user issues and product roadmap.
• Work closely with our Production team to ensure creation and delivery of accurate, effective content for all supported channels.
• Collaborate with stakeholders for content approvals.
• Act as the main contact point to understand how content can support product launches, business goals, and priorities. Turn business goals into content solutions.
• Identify opportunities to optimize content using data, industry best practices, and experimentation.
• Partner with gUP Product and Analytics teams to conduct experiments and user studies to understand user journeys and create the most effective content for end users, partners, and customer care agents.

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.