Cprime brings business into a new light—illuminating possibilities that once seemed hidden. For more than two decades, we’ve partnered with 2,500+ organizations worldwide, including over 300 of the Fortune 500, to help leaders see complexity with new clarity and rewire it into intelligent flow. With 800+ experts across 30 countries, we shine a brighter path toward platform modernization, AI-first operating models, and enterprise transformation that scales with confidence. We help organizations adapt and grow by orchestrating systems, teams, and decisions into harmony. Guided by experience, energized by innovation, and backed by Goldman Sachs and Everstone Capital, Cprime is trusted globally to make transformation clearer, faster, and more human.
Work Schedule: This role primarily operates during India business hours and requires regular collaboration with global stakeholders, particularly US-based Marketing, Product, Sales, and Executive Leadership teams. Flexibility to work across US time zones, as business needs require, is essential.
Role Overview:
We are seeking a highly experienced Lead Content Strategist to lead and scale our global content strategy from India. This is a senior Individual Contributor role that combines strategic thinking with hands-on content creation to support brand awareness, demand generation, and pipeline growth across global markets. Working closely with US-based Marketing, Product, Sales, and Executive Leadership teams, you will develop compelling thought leadership, executive communications, long-form content, and social media campaigns that position the organization as a trusted industry leader. This role requires exceptional storytelling, business acumen, and the ability to translate complex technology topics into engaging narratives for enterprise audiences.
Key Responsibilities:
Translate global marketing priorities into a structured, execution-ready content strategy and editorial calendar
Develop high-quality content, including: Thought leadership articles, Whitepapers and eBooks, Case studies and customer success stories, Blog articles and website content
Develop compelling messaging aligned to enterprise buyer personas, including CIOs, CTOs, business leaders, and digital transformation executives
Ensure content supports brand positioning, demand generation, and business growth objectives
Develop and execute the organization's organic social media content strategy, with a primary focus on LinkedIn
Create engaging executive thought leadership, company page content, and campaign-specific social assets
Repurpose long-form content into platform-native formats, including short-form posts, carousels, and content snippets
Partner with Demand Generation teams to amplify campaigns across digital channels
Monitor engagement, analyze performance, and continuously optimize content based on insights
Own the end-to-end content development lifecycle as a hands-on contributor
Research, write, edit, and refine high-quality content across multiple formats
Develop content briefs and manage production timelines with internal stakeholders and external vendors, as needed
Establish editorial standards and ensure consistency in messaging, quality, and brand voice across all content
Partner closely with Growth Marketing, Partner Marketing, Product Marketing, Sales, Demand Generation, and Executive Leadership teams
Translate technical and business concepts into compelling customer-focused narratives
Influence cross-functional stakeholders to align messaging, campaign priorities, and content strategy
Maintain consistency in brand voice, tone, messaging, and editorial quality
Continuously refine content based on market trends, customer insights, and leadership feedback
Partner with SEO and Digital Marketing teams to optimize content for organic visibility, engagement, and lead generation
Measure content performance using defined KPIs and leverage insights to continuously improve content effectiveness.
Qualifications:
Bachelor's degree in Marketing, Communications, Journalism, English, Business, or a related field; a Master's degree or MBA is preferred
8-12 years of experience in B2B Content Marketing, Content Strategy, or Content Development
Experience within IT Services, Technology Consulting, or Enterprise SaaS organizations
Proven experience creating high-quality content for executive, business, and technical audiences
Experience collaborating with global stakeholders, particularly US-based teams
Exceptional written, verbal, and editorial communication skills, with strong storytelling and narrative development capabilities
Demonstrated experience creating executive thought leadership, executive communications, and LinkedIn/social media content
Ability to translate complex technical concepts into compelling business narratives
Strong understanding of SEO, digital content strategy, and content optimization best practices
Experience using AI-assisted content creation tools to enhance productivity while maintaining editorial quality, brand consistency, and content accuracy
Familiarity with content management systems (CMS), content analytics, marketing automation platforms, and social media management tools
Strong stakeholder management, collaboration, planning, prioritization, and project management skills
High ownership mindset with the ability to operate independently
Strong organizational skills with the ability to manage multiple priorities and deadlines
Collaborative and adaptable, with the ability to work effectively across globally distributed teams
Confident in influencing stakeholders and embracing feedback for continuous improvement
Results-oriented with a bias for action and a commitment to delivering high-quality outcomes
Experience in Digital Transformation, Cloud, Data, or Managed Services
Experience supporting executive communications or leadership ghostwriting
Experience working within a global offshore/onshore delivery model
Familiarity with content analytics, social media management tools, and marketing platforms
What We Believe In
At Cprime we believe in facilitating social justice action internally, in industry, and within our communities. We believe part of our mission is to expand the minds, hearts, and opportunities of our Cprime teammates and within the broader community to include those who have been historically marginalized.
Equal Employment Opportunity Statement
Cprime is an equal-opportunity employer that is committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by federal, state, or local laws.
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