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Content & Brand Strategist

Intivion Technologies Mumbai, IN
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Job description

Intivion Technologies is the company behind AltimaCRM, a next-generation CRM and operational ecosystem built for forex brokers, CFD brokers, prop trading firms, and financial institutions. Our products help brokers manage sales, onboarding, compliance, client operations, partner networks, trading intelligence, risk monitoring, and business automation. As we continue to expand globally, we are investing heavily in building a strong brand, industry authority, and thought leadership presence across the fintech sector.

About the Role

We are looking for a Content & Brand Strategist to help shape how our company and products are perceived in the market. This is a strategic role for someone who understands how brands are built through content, positioning, storytelling, and industry expertise. You will work directly with leadership, product teams, marketers, designers, and content writers to define messaging, develop content strategies, identify market opportunities, and establish AltimaCRM as a recognized authority within the fintech and brokerage technology space. If you enjoy turning complex products into compelling narratives, identifying content opportunities before competitors do, and building brands through strategic content initiatives, we'd love to hear from you.

What You'll Do

  • Brand Positioning & Messaging
    • Develop and refine AltimaCRM's positioning, messaging, and market narrative
    • Identify key differentiators and competitive advantages
    • Ensure consistency across all marketing and communication channels
  • Content Strategy
    • Build and manage editorial calendars
    • Identify high-impact content opportunities across websites, newsletters, LinkedIn, industry publications, and events
    • Create detailed content briefs for writers and designers
    • Guide the development of pillar content, thought leadership pieces, whitepapers, case studies, and product marketing materials
  • Thought Leadership
    • Collaborate with company leadership to develop executive thought leadership content
    • Identify industry trends and transform them into compelling content initiatives
    • Build authority for both the company and its leadership team
  • Market & Competitor Research
    • Monitor competitors, industry developments, and emerging trends
    • Identify content gaps and opportunities
    • Develop strategies that increase visibility and share of voice within the industry
  • SEO & AI Search Strategy
    • Help shape content strategies that improve visibility across traditional search engines and AI-powered search platforms
    • Work closely with content creators to ensure content aligns with modern search behaviors and user intent
  • Cross-Functional Collaboration
    • Work closely with product managers, developers, designers, and content writers
    • Translate technical product capabilities into clear market-facing narratives

What We're Looking For

  • 4+ years of experience in content marketing, brand strategy, content strategy, or B2B marketing
  • Strong understanding of how content contributes to brand growth and market positioning
  • Excellent research, analytical, and communication skills
  • Experience developing content strategies rather than simply creating content
  • Ability to understand complex technology products and communicate their value clearly
  • Strong understanding of SEO and content-driven growth
  • Preferred Experience
  • Experience in fintech, SaaS, financial services, trading technology, or B2B software
  • Experience building thought leadership programs for founders, executives, or brands
  • Familiarity with content performance metrics, audience segmentation, and buyer journeys
  • Experience working with technical products and subject matter experts

What Success Looks Like

  • Stronger brand visibility and industry recognition
  • Clear and differentiated market positioning
  • Consistent pipeline of high-quality content opportunities
  • Increased thought leadership presence for the company and leadership team
  • Sustainable organic growth through content-led initiatives

Work Setup

Remote / Hybrid

Flexible working environment

Opportunity to work closely with leadership and directly influence brand direction

How To Apply

Please send:

  • Your resume
  • LinkedIn profile
  • Portfolio or examples of campaigns, content strategies, or brand initiatives you've led
  • A brief note explaining why you're interested in the role

Applications that demonstrate strategic thinking, brand-building experience, and measurable business impact will be given preference.

Salary range Not specified
Date posted 30th May 2026
Commitment Full-Time
Place of work Mumbai, IN
Apply now Report as expired You will be taken to the employer's website to submit your application.
Apply now Report as expired You will be taken to the employer's website to submit your application.
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