Job description
Content Strategy Lead at Halper AI | Drive Brand Growth through Innovative Content Strategies
About Halper: Halper is an innovative AI assistant designed to help small businesses automate processes, engage with customers, and grow their businesses efficiently. We are building a business ecosystem that combines cutting-edge technology with a human touch.
We're looking for a strategic and creative Content Strategy Lead to join our growing team. If you have a strong background in content strategy, a passion for storytelling, and the ability to lead a team to develop content that resonates with our audience, this is your chance to make a significant impact on the success of our brand.
What We Offer:
- Competitive salary and performance-based bonuses.
- Flexible work hours and a remote-friendly culture.
- Opportunities for professional growth in content strategy, marketing, and brand building.
- A collaborative, creative environment where your ideas and leadership will be valued.
- The chance to shape the content strategy for a rapidly growing AI-driven company.
Key Responsibilities:
- Lead the development and execution of Halper AI’s overall content strategy to drive brand awareness, customer engagement, and business growth.
- Manage and mentor a team of content creators, ensuring that all content aligns with our brand voice, values, and business objectives.
- Collaborate with cross-functional teams, including marketing, product, and design, to ensure content is integrated into broader marketing and business initiatives.
- Develop content frameworks, editorial calendars, and content workflows that support both long-term strategy and short-term marketing goals.
- Conduct audience research and competitor analysis to identify content opportunities and refine our content approach.
- Oversee the creation of high-quality content across a variety of formats, including blog posts, whitepapers, case studies, social media, videos, and more.
- Optimize content for SEO, ensuring that all content is discoverable and drives organic traffic to our platforms.
- Measure content performance through analytics tools and provide actionable insights to improve engagement, reach, and conversion rates.
- Ensure consistency and coherence in messaging across all content channels, maintaining the company’s voice across digital and print materials.
- Stay updated on industry trends, emerging content strategies, and best practices to continually evolve our approach to content creation and distribution.
What We Expect from You:
- Proven experience in content strategy, with a strong portfolio of successful content-driven initiatives.
- Strong leadership skills with the ability to manage and inspire a team of content creators.
- Deep understanding of SEO, content marketing, and how to leverage content for business growth.
- Excellent communication skills, with the ability to present content strategies clearly to both internal teams and external stakeholders.
- Experience working with analytics tools (e.g., Google Analytics, HubSpot, etc.) to measure content performance and optimize strategies.
- Strong organizational skills, with the ability to manage multiple projects and meet deadlines in a fast-paced, collaborative environment.
- A strategic mindset with the ability to balance long-term vision with short-term execution.
- Creative thinking and the ability to adapt to new trends in content marketing and digital media.
Preferred Qualifications:
- Experience in AI, SaaS, or tech industries and the ability to adapt complex products into compelling content for target audiences.
- Experience with paid media strategies (e.g., PPC, social media advertising) to amplify content reach.
- Familiarity with content management systems (CMS) such as WordPress.
- Advanced degree in Marketing, Communications, Business, or a related field is a plus.
What We Offer:
- Flexible schedule — remote or from our office in Dubai.
- Competitive salary and performance-based bonuses.
- Opportunities for career growth in content strategy, digital marketing, and leadership.
- A dynamic, creative environment where your strategic contributions will shape the future of the company.
- The opportunity to work on cutting-edge projects that have a real impact on small businesses.
If you're ready to lead the content strategy for a fast-growing AI company and shape our brand's voice, we want to hear from you!
